Crain Communications Inc. is one of the largest privately-owned business publishers in the U.S., with over 30 leading business, trade and consumer titles in North America and Europe. As an authoritative source of vital news and information to industry leaders and consumers worldwide, each of the company's newspapers, magazines and electronic news sites have become required reading in their respective sector of business and consumer market. Providing unmatched value and award-winning editorial excellence, the company is respected for its dependable journalism which readers have relied upon for over 90 years.
The Ad Age Content Strategy Studio, the marketing-services division of Ad Age, is looking for freelance writers who have experience covering the ad tech field. Applicants must be conversant with ad tech issues and concepts such as programmatic buying, viewability, online analytics, engagement and attribution. Projects can include print articles, white papers and blog posts and will be developed in coordination with Ad Age clients. They are looking for deadline-oriented candidates who understand the growing ad tech field and can write about it in clear, easy-to-grasp language. Knowledge of digital marketing and advertising essential. A strong understanding of social media marketing is also important.
• Journalism experience, especially in covering marketing, advertising and ad tech areas
• Strong research and interview skills
• Ability to write both short and long articles
• Attention to detail, commitment to accuracy
• Ability to work well with clients and sources
Please submit a resume and clips to Karen Egolf, Editorial Director, Ad Age Content Strategy Studio,firstname.lastname@example.org.