Posted 10-12-2015, offered

As Senior Media Planner, you function as a key member of the Media Team and are responsible for the day-to-day deliverables and maintenance of media campaigns. You will assist in the development of media program strategies and analysis for clients.

Primary Responsibilities:

Develop and maintain media plans for clients by ensuring deliverables are met and align with clients goals and objectives
Ensure sites proper launch of the campaign working closely with operations, account management and creative teams
Participate in client status calls providing any media updates and overall status of running campaigns
Oversee campaign's results analysis and help translate information into observations/lessons learned
Recommend and perform media optimizations through propriety tracking software to improve current campaigns and ensure goals are being met
Maintain appropriate and responsive working relationships sales representatives and partners to identify potential opportunities, and also negotiate best ad rates and added value
Compile and coordinate research data and media/marketing information
Monitor client billing, and resolve any related issues
Reports to Media Manager or Senior Media Manager
Experience Guidelines:
3-5 years of programmatic media planning experience
Strong knowledge of media planning tools such Adrelevance, @plan, Nielsen Net Ratings, MRI, Strategy and Comscore
Ability to develop a media plan, and coordinate launch of a media campaign with minimum direction
Develop and maintain media plans for clients by ensuring deliverables are met and align with clients goals and objectives
Must have strong business writing, presentation, and client-service skills
Must have organizational and quantitative/analytical skills including experience with media forecasting and analysis
Team player, dynamics, and dependability are a MUST
Proficiency in Word, Excel and PowerPoint

Bachelor's degree required or equivalent military experience

*Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role, which include hearing, speaking, typing, and occasionally moving and/or lifting up to 15 pounds.

Sapient US is an Equal Opportunity / Affirmative Action employer. All qualified applicants to Sapient US will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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