Services needed for local TVCs in China

Posted 21-11-2013, wanted

One of our clients, CPA Australia, needs to adapt some of their local TVCs for on-air in China.

We are already working on the translated storyboards which I can send to you shortly as reference. What we need from your end would be recording a local VO artist, talent fees for that artist, updating the current edits (we would send you the master files and music stems), mastering and delivery to the TV stations. We are currently working with a media company called Initiative on the compliance process. I don't know if this is something you could also handle for us but we would love to be able to hand the entire process over to you and just manage the client from this end.

The TVCs that we need to adapt are:

1x60 Brand TVC
1x30 Brand TVC
1x30 Brand (Alternate) TVC
1x30 Acquisition TVC
1x15 Cutdown TVC

The timings we have compiled based on the advice given to us from Initiative are:

THUR 21/11 – Send translated storyboards to Initiative.
FRI 22/11 – VO Casting to commence. Send options through to client.
MON 25/11 – Approval of VO and approval of Brand music needed.
TUE 26/11 – Record VO and sound mix with approved Brand music.
WED 27/11 – CREATE MANDARIN EDITS FOR ALL VERSIONS.
THUR 28/11 – CPA approval.
FRI 29/11 – SEND MPEGS TO INITIATIVE.
MON 30/11 – TUES 10/12 – editing changes as per SMG feedback and create a SH master tape.
WED 11/12 – SEND STATION COPY ON HDCAM TO INITIATIVE.
FRI 13/12 – tape arrives in SH for final compliance review.
MON 16/12 – Wednesday 18/12 – any final compliance amendments to be made if needed. New master tape to be created.
THUR 19/12 – final tape is sent on overnight to SH.
FRI 20/12 – FINAL DELIVERY DEADLINE.

M&Saatchi


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