[zerone] /cgi » magazines
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spotlight magazine Mar 2012 photo post production & cgi / 3d
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[zerone] is best known for its 2D and 3D post production services. The close integration of retouching and CGI technology is one reason why the company is also successful on an international level and has worked for clients all over the world. Based in Hamburg and Dussedorf, [zerone] is represented in the USA by Anderson Hopkins.
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showcase magazine Feb 2012 germany issue 322
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New York-based agency Y&R asked the CGI experts at [zerone] to work on several shots for LandRover. The project includes full CGI studio shots as well as landscape photography with integrated CGI cars.
Fraport, the operating company for Frankfurt Airport, took advantage of CGI technology to place real duty free offerings using an animated indicator board. The animation set-up was chosen to provide quick listings of the products on HD displays. The creative lead was with Ogilvy Duesseldorf.
The Porsche 911 Convertible web special was introduced by an animation done at [zerone] and supervised by the agency BB&K. Beside the fly around animation to show the exterior design and features of the car, [zerone] also created a 360-degree look-around to show off the interior design.
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showcase magazine Nov 2011 germany issue 309
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Latest news from [zerone] / cgi:
- For Swiss Air [zerone] created all air-to-air shots using CGI technology. The planes were modelled, rendered and retouched by [zerone] with supervision by Tom Nagy.
- In collaboration with agency Jung von Matt [zerone] created a Mercedes E-Class campaign for the Chinese market.
- Los Angeles-based agency The Designory worked with [zerone] to create visuals for the new 2012 Nissan Maxima. Photographer and supervisor was Anton Watts.
- Photographer Thomas Strogalski and [zerone] created images for the Mercedes S-Class 'Lifecycle' campaign 2011.
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showcase magazine Jun 2011 germany issue 288
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Recent work from [zerone] cgi:
- In collaboration with Ogilvy Moscow and photographer Christian Stoll, [zerone] completed retouching and rendering for a Smirnov Vodka campaign.
- Photographer Blinkk shot the new Golf Cabrio catalogue, with 2D and 3D post production completed by [zerone] cgi.
- RedCell created a new campaign for Fidelity International with [zerone] supplying complete modelling, rendering and retouching of the Terracotta Warriors shown in the campaign.
Visit the website for more information.
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spotlight magazine Apr 2011 photo post production & cgi / 3d
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With its new Düssedorf location, [zerone] takes a further step towards improving flexibility and customer service. [zerone] delivers the best services for 2D and 3D post production from its Hamburg base and through every regional office. The close integration of retouching and CGI technology guarantees the best cost-benefit ratio and ensures the highest quality available to the industry.
For "classic" retouching, [zerone] is also still the first address to turn to.
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showcase magazine Apr 2011 germany issue 270
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Latest work from [zerone] /cgi:
- Renault Bose-Edition, photographed by Markus Wendler. [zerone] modeled and rendered the musical instruments and constructed the entire image processing.
- Boxster Black Edition. [zerone] worked with Jan Steinhilber on studio pictures and Simon Puschmann on location motifs. In addition to the catalogue, the company also produced all the images for the Cayman and 911 Black Edition catalogues.
- Two Ford motifs were shot with photographer Rene Clohse.
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showcase magazine Feb 2011 germany issue 259
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Latest work from [zerone] cgi:
- Together with photographers Torsten Klinkow and Olaf Hauschulz, [zerone] cgi created a range of visuals for the Porsche Cayman R brochure. Torsten was responsible for the location shooting and supervision, while Olaf worked on the indoor and interior parts of the catalogue. Because of the tight timing, post production was completed in parallel in Hamburg and Duesseldorf.
- The company completed a campaign for the Volkswagen Amarok, shot by Simon Puschmann.
- The recent Volkswagen Eos catalogue was shot by Emir Haveric. 2D and 3D post production was completed at [zerone] cgi Hamburg.
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showcase magazine Nov 2010 germany issue 242
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Over the past few months, [zerone] cgi has worked on a large range of different productions.
- One of the largest was the international launch campaign for the new Mini models. Photographer Simon Puschmann handled the shoot and was responsible for supervising post-production, while the creative part was done at bsur agency, Amsterdam.
- [zerone] Düsseldorf created three images for German customs with photographer Andreas Hempel and agency fischerAppelt. One picture took advantage of cgi technology: the featured transport plane was fully modelled and rendered.
- Agency Serviceplan, photographer Mats Cordt and [zerone] cgi realised two new images for Sympatex. Again a clever mixture of 3D and 2D was used to realise the realistic water figures.
Many more productions are in the pipeline. Visit the website for more information.
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showcase magazine Jul 2010 germany issue 224
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[zerone] cgi is renowned for its amazing work in print advertising, but the company recently helped build content for the new Porsche website.
Photographer Erik Chmil shot the backgrounds and HDRIs for the Panamera web-special and 'Colorator'. Based on this material, [zerone] cgi rendered the Panamera and agency BB&K used the material as content for two issues of the web-special. The 'fly-around-animation' can be downloaded as a screensaver and the Panamera 'Colorator' can be used online.
Photographer Willie von Recklinghausen shot the images for the new Porsche GT2 RS brochure. The Space Shuttle was modelled and rendered at [zerone] cgi, while the company also completed post production. Based on this material, BB&K built the 'Colorator' for the new GT2 RS web-special.
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showcase magazine Feb 2010 germany issue 200
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Recent work from [zerone] /cgi:
- Collaboration with Hamburg-based agency Lukas Lindemann Rosinski on a campaign for the Mercedes-Benz Nutzfahrzeuge.
- Photogapher Mats Cordt shot images of the Mercedes-Benz Sprinter and Vito. Mats delivered the backplates and high quality HDRI footage.
- Photographer Markus Wendler supervised the CGI studio lighting for the Mercedes-Benz Vito campaign. [zerone] /cgi created the backgrounds and props using CGI technology.
- Photographer Thorsten Klinkow shot the new Citroen C3 catalogue. The 2D and 3D post production was completed by [zerone] /cgi.
Many more productions are already in the pipeline but are still under non-disclosure. Check future Showcases for the latest information.
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showcase magazine Dec 2009 germany issue 189
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Over the last couple of months [zerone] CGI has worked on a variety of projects, including:
- A campaign for Daimler AG. Agency: Jung von Matt, Elbe. Art Director: Olaf Scheer. This campaign was 100% created in CGI.
- The Skoda Superb catalogue with photographer Markus Wendler. Agency: Leagas Delaney, Hamburg. Art Director: Falk Ziemer. Creative Director: Hermann Waterkamp. [zerone] CGI also worked on the web-animation that can be seen here.
- Citroen C5 ad for photographer Holger Wild.
In addition, the company has just completed spectacular campaigns for Volkswagen, Porsche, Mercedes-Benz and Skoda.
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showcase magazine Sep 2009 germany issue 176
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Latest work from [zerone] cgi:
- Photographer Emir Haveric and draft fcb, in collaboration with [zerone] cgi, worked on the new Audi Q7 campaign. Emir shot the car in-studio and parts were later rendered and composed onto the finished photograph. The background was entirely created with computer graphics.
- For the Citroën C3 Picasso campaign, [zerone] cgi with Markus Wendler completed seven studio renderings that have been used by Euro RSCG Dusseldorf in a range of ad campaigns.
- Markus Wendler and [zerone] cgi were also assigned to work on three CGI images for the Skoda Octavia Scout through agency Leagas Delany, Hamburg.
Since August [zerone] has been providing 2D and 3D services in Dusseldorf. Alongside New York and Hamburg, it is the third location in which the renowned international company has made its base.
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showcase magazine May 2009 germany issue 159
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Latest work from [zerone] cgi:
- Together with photographer Tom Grammerstorf, [zerone] cgi created a range of visuals for the new Honda Jazz print campaign. Through Honda's web agency Deepblue, the company also handled the animation work for the Jazz web special. The final results can be seen here.
- The company completed campaigns for the Volkswagen Tiguan and Touareg, shot by Martijn Oort and Mats Cordt respectively.
- The recent Citroen C5 print campaign by Markus Wendler was so successful that [zerone] cgi was asked to create an adaptation of the car in a different colour and against an alternative virtual background.
The company has many productions already in the pipeline but that are still under non-disclosure. Check the website for regular updates.
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showcase magazine Feb 2009 germany issue 148
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[zerone] cgi once again pushed the limits of visual effects with its recent campaigns:
- In close collaboration with photographer Mats Cordt, the company created a range of visuals for clothing and footwear manufacturer Sympatex Technologies. Although sweat was the subject and the athletes featured in the campaign were pushed to their limits, the team at [zerone] apparently "never reached the point of exhaustion." The liquid elements were completely done using CGI and later composited alongside live action photography.
- The company worked with photographer Tom Grammerstorf on the brochure for the new Volkswagen Scirocco. CGI technology was used for all but one of the exterior location shots of the car. The photographer adopted parts of [zerone] cgi's workflow for the shoot, previsualising the car on location as if physically there. The team were able to use the data to speed up production of the final images, helping the agency to get a proper impression of the final results and saving both time and money.
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showcase magazine Sep 2008 germany issue 126
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[zerone] cgi is renowned for superb car visualisation, but the Hamburg-based company always pushes the envelope to use cgi technology in other areas of print advertising.
The company recently completed a complex task for Bucherer jewellers. Four images were created showing thousands of magpies outside the company's stores in a selection of cities. The magpies, along with whole sections of the shops, were generated using computer graphics. [zerone] also handled a print campaign for Ford using cgi technology for the creation of background architecture. Both jobs were done in cooperation with Jan Steinhilber.
The German print campaign for the Citroën C5 also made use of the computer to entirely produce the car and background architecture. Photographer Markus Wendler shot the images and took care of lighting the car and the environment, as well as the location design itself.
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spotlight magazine Jun 2008 cgi / 3d
Hamburg - New York: [zerone] /cgi
Since 2005 [zerone] cgi has been working with the best automotive photographers and advertising agencies on high quality images for international campaigns and catalogues.
Based in Hamburg and New York, the company combines 15 years of experience in 3D-computer graphics with 20 years of experience in retouching.
[zerone] cgi is the artistic bridge between the science of computer graphics and the vision of the artist and client.
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showcase magazine Mar 2008 germany issue 107
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German agency Grabarz und Partner used New York as the location for its catalogue shots for the new SUV from Volkswagen, the Tiguan. However, the car was still top-secret during production, so cgi technology was used to produce all the location shots.
[zerone] cgi used its office in New York to start the postproduction while shooting, saving time and money for the customer. Emir Haveric did the location and HDRI shooting, and supervised the 3D and 2D postproduction.
[zerone] cgi was also involved with the Tiguan 'Bergbahn' billboard, together with photographer Martijn Oort. The idea was to present the car off-road in the mountains, and again this was achieved using cgi. -
showcase magazine Dec 2007 germany issue 99
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[zerone] cgi recently worked on a range of projects with photographer Jan Steinhilber.
For agency Scholz & Friends (Hamburg), the company constructed thousands of cgi hornets for a Honda Motorcycles advertisement. The results were published in Stern magazine.
[zerone] cgi worked with Jan on the worldwide Camel cigarettes campaign for Saatchi&Saatchi (Milan). Pack shots and backgrounds were all rendered by the company, whilst the photographer did the traditional shooting of the leaves and supported the virtual lighting.
The pairing also completed a variety of cgi-automotive jobs, including one with GM Europe.
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showcase magazine Oct 2007 germany issue 89
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[zerone] cgi and photographer Markus Wendler have worked on an assortment of cgi-projects over the past year. Two major assignments were for car manufacturers Mercedes-Benz and Saab.
A particularly complex shot was completed for the Mercedes-Benz Viano campaign. Taken at the 'Cranger Kirmes' and the 'Hamburger Dom', two famous German fairs, cgi was used to insert images of the vehicle into otherwise impossible environments. For another Mercedes-Benz campaign, one car was shot on location in the traditional sense while a second was later added to the picture using cgi technology.
For Saab, the vehicles where shot on location but the final images were embellished with computer-generated props.
[zerone] cgi also created portfolio work for Markus Wendler. -
showcase magazine Jul 2007 germany issue 84
[zerone] /cgi GmbH
Volkswagen asked [zerone] cgi to do a "proof of concept" to see if CGI production would meet the quality standards of the European carmaker. In cooperation with photographer Emir Haveric and agency Grabarz and Partner, [zerone] cgi started the test in October. Volkswagen was so pleased with the results that it immediately used two of the images in a campaign.
For DaimlerChrylser, [zerone] cgi produced the catalogue for the new C-Class car. The production included the creation of pure CGI shots, with photographer Ivo von Renner, and the combination of CGI elements with conventional studio photography for the English catalogue. -
showcase magazine May 2007 germany issue 74
[zerone] /cgi GmbH
At the end of last year, Toyota planned the biggest billboard campaign ever to be run in Germany, with 60% of all German billboards being used to promote the new Toyota Auris.
Due to the tight production schedule, [zerone] cgi was asked to do all the visualisation of the car exterior as well as all post-production of the 30 images for the campaign.The whole team worked 4 weeks to create the car visualisation and integrate the car, people and background to get the pictures ready in time.
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showcase magazine Feb 2007 germany issue 66
[zerone] /cgi GmbH
In early 2006, Daimler Chrysler decided to take advantage of CGI technology in the production of the new catalogue for the Mercedes-Benz premium coupe, the new CL-Class.
This means that for the first time in Germany, all location shots of a car catalogue would no longer be photographed, but rendered.Because Zerone CGI combines leading edge technology with a long experience in car visualisation and high-end post production, the Hamburg company was selected by Daimler Chrysler to handle the post production for this innovative production.
Photographer: Joscha Kinstner
Client: Land Rover
Swiss Air A 320
Nissan Maxima
Client: Volkswagen
Client: Smirnov Vodka
Client: Volkswagen
Client: Renault
Client: Ford
Client: Porsche
Client: Volkswagen
Client: German Customs
Client: Sympatex
Agency: Lukas Lindemann Rosinski
Photographer: Thorsten Klinkow
Client: Citroen
Client: Skoda
Client: Citroen
Client: Audi
Client: Sympatex Technologies
Client: Volkswagen Scirocco
Photographer: Emir Haveric
Photographer: Marc Andresen
Photographer: Emir Haveric
Photographer: Martijn Oort
Photographer: Jan Steinhilber
Client: Honda
Client: Volkswagen
Client: DaimlerChrylser
Post Production: [zerone]cgi
Post Production: [zerone]cgi
Photographer: Georg Fischer
Photographer: Georg Fischer
Agency: Springer & Jacobi