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showcase magazine Jul 2012
amsterdam issue 355Welcome to the our new issue of Showcase Amsterdam, brought to you by Production Paradise. We present the very best of the local visual media industry, with more information available in our dedicated Photo and Film directories.
In this issue we feature professional and providers working in Amsterdam: Bianca Toeps, Catvertise, Foto Formation, Hansdevries Photography, Helene Vogelaar, Joost Govers Photography, Paul Roberts, The Location Bank, Thomas Van Schaik Photography, Unit Creative Management, Vander Productions, Vincent Boon and Woodwork.
We recommend you to check out these upcoming events:- Open Air Theatre, Vondelpark - theatre and music is played during June, July and August.
- Amsterdam Fashion Week - from 11 to 15 July
- Mode Fabriek, two days fashion fair takes place from 22 to 23 July.
Over cover image was shot by Michel de Windt, represented by Vander Productions.
Find what you are looking for:
PHOTO AGENTS FILM PRODUCTION POST PRODUCTION PHOTOGRAPHERS LOCATIONS MODELS, ACTORS, CASTING - photo agents Back to top
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Unit Creative Management Amsterdam Amsterdam advertising photographers
Unit c.m.a is a broad-based agency for photography, illustration, art-direction, styling and production.
Located directly in the heart of Amsterdam, the company represents over 40 local and international creatives working for a wide range of ad-agencies, editorial and fashion clients. Unit c.m.a also offers production to independent (inter)national photographers and directors.
"With a group of devoted imagery addicts, we hope to stimulate quality, insight and specialism within the world of visual perception."
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VANDER productions Amsterdam photo production
VANDER productions is an international photography and production agency that represents award-winning and high-skilled photographers worldwide. The agency recently signed up Vincent Boon, excellent people and advertising photographer and Michel de Windt, a highly creative fashion and beauty photographer and known by many as Belgium first male top-model.
VANDER productions provides art buying and productions service for national and international clients, including budget control, talent casting, location scouting and logistics. VANDER's international production network enables it to respond to requests from around the world and supply clients with local knowledge and experienced crews and creative talents.
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Foto Formation Amsterdam photo agents
Foto Formation is a full service agency for photography, film and production. Based in Amsterdam and with over 16 years of experience, the company represents photographers, directors, stylists, hair and make-up artists, models, locations and post production, and produces mostly for commercial clients.
With all services offered together by one company, Foto Formation can produce quickly and flexibly.
Recent clients included Ziggo, Connexxion, WarChild, Pearle, Nutrilon, Monsterboard, ABN Amro, Hema, ING, Boekenbon, V&D, Oilily, Xtandit, UPC, Holland Casino, Workx, Autotrack, Bloemenbureau Holland, Auping, Hogeschool Utrecht, B/S/H, Wehkamp, Post.nl, Staatsloterij, NS, De Tafel Van Één and Schiphol.
Visit the website for more information.
- film production Back to top
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Woodwork Amsterdam CGI & 3D
Woodwork is a creative design studio based in Amsterdam. It was originally founded in 2011 by creatives Balster van Duijn en Marvin Koppejan.
Woodwork specialises in animation, visual effects and live action. It was carved out of the idea that digital and analogue design can work together harmoniously, therefore the company maintains a design-led, hands-on approach to everything it does. From concept to delivery, Woodwork produces work that is versatile, innovative and diverse.
"24 frames per second, one detail at a time."
- post production Back to top
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PAUL ROBERTS Amsterdam creative post production
Paul Roberts works in a beautiful area of Holland used by Dutch master painters for inspiration, just 15 mins from the centre of Amsterdam.
Paul's clients are a vibrant bunch of international photographers as well as commercial names including KPN, UPC, XS4all, HEMA and Delta Lloyd.
Paul draws inspiration from his creative background to continuously look for new and exciting ways to present artistic visual expression. Experience has shown that his expat status brings a special tension to the creative process that both he and the client can feed off, making the journey from input to final image a unique and pleasurable experience.
- photographers Back to top
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Thomas van Schaik photography Amsterdam advertising photographers
During his studies at the Royal Academy of Arts in the Hague, Thomas van Schaik found that studio work was his thing. With a lot of patience and an eye for detail, he works diligently on his subjects; whether they are abstract objects, food or gadgets they all deserve the same level of commitment. Specialising in studio work, Thomas also likes to create images outside every once in a while, as well as continue work on long-term projects Doel and Fiat 500.
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Hansdevries Photography Amsterdam beauty photographers
Passionate Amsterdam-based photographer, Hans de Vries, clearly learned his tricks in the Dutch fashion industry.
Dutch talents, from long standing favourites Yfke Sturm to Ymre Stiekema, have all passed in front of his lens. In many instances, the eye-catching picture that launched their careers will have come from Hans' camera.
His eye for high quality glamour and style can be found in everything he does, while his unique approach, raw and edgy work serves to ensure artistic beauty.
Commercial campaigns include Keune, Samsung, Max Factor and Maybelline. Editorial clients include Jackie magazine, Men's Health, FHM, Esquire, JFK, Cosmopolitan, Vision China and Profile Switzerland.
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Vincent Boon Amsterdam advertising photographers
Vincent Boon is a Holland-based photographer. As a passionate and creative person, he loves to photograph all kinds of different people.
With years of experience in the business, he has worked for a wide variety of national and international clients including many editorial and corporate magazines, large companies and advertising agencies.
His work is well known due to its distinctive colours, light and style. In his portraits he hopes to discover the beauty and uniqueness of a person, whilst in the rest of his work he likes to create a different sense of reality.
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Bianca Toeps Amsterdam fashion photographers
Bianca Toeps is an 80s and 90s kid. Inspired by Mickey Mouse, pop culture, video and photo albums from her childhood, she watched the world go from analogue to digital, and loves to combine coincidence with new technologies like Photoshop. Her work is about colours and wonder. Tokyo is her second home.
Bianca started photography five years ago and has since worked for brands including DEPT, Monki, Sloggi and FAB as well as magazines such as Grazia, CosmoGIRL!, INDIE and Japanese Nylon.
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Joost Govers Photography Amsterdam beauty photographers
Joost Govers started out as an independent photogragpher after graduating from the Royal Academy in The Hague in 1992.
After a two-year stay in Miami between 2001 and 2002 where he was repped by Artist Management, he is now serving magazines and commercial clients in Holland and Belgium with his unique brand of fashion and beauty photography.
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Helene Vogelaar Amsterdam portrait photographers
Helene Vogelaar is an Amsterdam based photographer, specialised in portrait and urban trend photography. She loves the inspiring urban life and capturing the energy of the city. Her style is creative, energetic, raw, a bit cheeky, but always with a personal touch. She connects with people and portrays them as they truly are.
She did fascinating projects for Synergie, Arvato Bertelsmann and Urban Fair, among others. She also pictured interesting entrepreneurs of Papabubble, Hartog Volkoren and Rainarai. 16 pages of her urban photography were published recently in the international trend magazine Textile VIEW (no. 98 summer issue 2012).
- locations Back to top
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The Location Bank Amsterdam lofts and houses
The Location Bank has 32 years' experience as a successful location agency and production company.
With broad experience in location scouting, location management and producing photo and film shoots worldwide, the company recently completed a number of different automotive shoots for Audi and Mitsubishi. Many art directors and photographers have found great locations through the website.
Owner Franck Hakkert has broad experience producing and directing film shoots. He speaks five languages, a skill that comes in very handy during international productions.
- models, actors, casting Back to top
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Catvertise Amsterdam trained animals casting
Catvertise, now in its 17th year, is a professional animal casting agency located in Amsterdam and run by the talented Sabine van der Helm, an animal handler with 27 years of experience.
Literally almost every kind of animal can be booked for film (television, movies and commercials), theatre and photography productions. Catvertise pets have starred for big multi-national brands including Ikea, Mars, ABN/Amro, Philips, Smiths, Volkswagen, Motorola, Cote d'Or, Clarks, Canon, Kodak, Fuji, KLM, Bayer, Ecco, Mexx, Citroën and Tommy Hilfiger, amongst many others.
The photos featured in this Showcase are the result of Catvertise's collaboration with photographer Edwin de Jongh.
For information about being featured in future editions of our Magazines or to be listed in our city directories, please contact your local agent
Please contact us for questions, suggestions or comments:

Photographer: Michel de Windt for Capital Magazine
Illustration: Emeric Trahand
Photographer: Vincent Boon now represented by VANDER productions
Photographer: Michel de Windt, now represented by VANDER productions
Client: ABN AMRO – Schiphol Airport
Advertising Agency: Advico Young & Rubicam Zurich, Switzerland
Photo: Marius Roos
Personal Work
Client: Philips