showcase buenos aires issue 251 Dec 2010Featuring creative talent and services from the most exciting production locations
Welcome to the latest edition of Showcase Buenos Aires, brought to you by Production Paradise. We highlight the very best of the Argentine visual media industry and, as usual, more information can be found in our dedicated Film and Photo directories.
In this issue we present the leading companies and top professionals currently working out of Buenos Aires, including Red Creek Productions, AM Production Services, Avracadavra, Brite Productions Latin America, 7 Seas Productions, Blumencweig + Benitez, Machado Cicala Morassut, Ricardo Berisso Estudio, Marcos Romano, Tomeu Ozonas, Estilo3D, Monteverde Models, Civiles, Code Models Management, Estudio3 Group, Federico Laboureau, Doux Mag, Reflex Mag, and Fierro Hotel Boutique.
Our cover image was shot by Fabián Laghi.
- photo production
Red Creek Productions Buenos Aires photo production
Red Creek ends 2010 having helped win five Cannes Lions for its clients, as well as the Golden Pencil, Ojo de Iberoamerica, Diente De Oro and Clarin Awards.
Recent work includes Polo/Ralph Lauren with Bruce Weber for Roberts + Langer DDB (NYC), Lipton Iced Tea featuring Hugh Jackman and shot by Elaine Constantine, and Nicorette with Simon Green for AMV BBDO (London).
Red Creek provides production services for commercials and print and represents directors and photographers from offices in Buenos Aires, NYC, Costa Rica and Uruguay.
Brite Productions Latin America Buenos Aires photo production
Once again, Brite Productions believes clients are the best qualified to describe its work and dedication
"After a great experience working with Brite as an agency creative, I contacted them to produce a spot I was directing down in Buenos Aires. Guille's incredible knowledge of the local production scene and excellent contacts were essential to making a very small budget production a great success. He pulled together the best people at every point in the process and followed through on every need to make it happen within budget and on time. The professionalism and dedication of the entire Brite team made this daunting job for an out-of-towner actually possible."
Bill Moulton, Director, NYC.
"Thank you Guille for an amazing week. I've now done four big budget shoots in Argentina and I've never experienced production at that level before. Guille led his team from the front and never said "no". From gaffer to steak thrower, Guille managed to keep the gringos happy with his effortless charm! Bring on the next one!"
Oliver Pilcher, Photographer, London.
Visit the website for more information.
AM PRODUCTION SERVICES Buenos Aires photo production
It has been another busy season for AM Production Services. Offering an attentive and skilled service for Central and Latin American productions, the company can develop any type of photo shoot, from cars to beauty, product shots, fashion and advertising.
German-Italian photographer René Russo recently joined the company's roster. Visit the website to see his portfolio along with a selection of updated locations, recent productions, and the useful 'Meet Buenos Aires' section that proposes the best new hotspots in town.
Latest projects in Buenos Aires and Mexico include:
- Sandwich S/S catalogue shot by Eric van den Elsen.
- Queen clothing softener shot by Estudio Buenavista.
- Mabe shot by Estudio Buenavista.
- Tecate for the US market with agency Adrenalina New York, photographer Buenavista Fotografia.
- Fragances Ferrioni with photographer Nacho Vazquez Paravano.
- Fragance Orange by Carlo Corinto with photographer Nacho Vazquez Paravano.
- Iberostar Hotels & Resorts with Antonio Banderas, shot by Spanish photographer Marc Diez and co-produced with Sunny Day.
Avracadavra Buenos Aires photo production
Working in a distant location after a long flight, with different languages, currency, food, people, weather, and many other changes can either be a client's most exciting experience or their worst nightmare.
Expertise and know-how make the difference and Avracadavra has them both. Ford Motors, Diesel, The Coca Cola Company, Unilever, Procter & Gamble and many other companies have trusted the company during 2010 with productions in Argentina, Mexico, Uruguay and the United States.
Aside from photo production, the company's services include casting, locations, rental equipment and accommodation.
Drop Avracadavra an email to find out how easy it is to produce in Argentina.
7 Seas Productions Buenos Aires photo production
7 Seas Productions this year celebrates its 10th anniversary. The German and Argentine team combines Latin American and European production expertise to provide the very best of both worlds.
The company fully prepares every shoot in advance by consulting with clients at each stage of the production process. An extensive location database and fast reactions allow 7 Seas to rely on a local market oriented budget approach.
“When your team has the artists, our team has the craftsmen!”
Check the website for client references and locations.
Blumencweig + Benitez Buenos Aires advertising photographers
Latest work from Lucila Blumencweig and Daniela Benitez includes:
- ATMA annual campaign and Mother's Day promo ad for TBWA Buenos Aires, with the 50’s as leit motiv.
- Telefonica image bank for RAPP Buenos Aires.
- PepsiCo launch of 80s retro snack Kesbun for BBDO Argentina.
- Tarjeta Naranja partnership launch with Visa for TBWA Buenos Aires.
- Editorials for D&D Deco Magazine and Brando, with Paula Chavez.
Machado Cicala Morassut Buenos Aires advertising photographers
Studio Machado Cicala Morassut is based in Buenos Aires but enjoys a presence throughout Latin America, the USA and Europe.
Prominent in advertising, beauty, fashion and celebrity photography, clients include Pantene, Head & Shoulders, Hinds, Sarkany, Christian Lacroix, Nestlé, Gama, Honda, Revlon, Koleston and Garnier. Advertising agencies around the world regularly choose Machado Cicala Morassut for their most exclusive projects.
The company is currently putting the finishing touches to a new studio in the Palermo neighbourhood.
Composed of Gabriel Machado, Jose Cicala and Fabian Morassut, the trio invites readers to visit the brand new website.
Ricardo Berisso Estudio Buenos Aires fashion photographers
Ricardo Berisso is a professional photographer who specialises in fashion and advertising.
He has worked with fashion designers such as María Prior, Claudia Larreta and Tereza Calandra, as well as leading companies through advertising agencies and magazines, including Cosmopolitan and Vanidades.
The studio complex has been completely renovated to expand the creative space by 40%. A client area, an enlargement of the floor space in the main studio, the addition of another smaller gallery on the second floor, and a meeting room has created a whole new dimension to the style and feel of the studio facilities.
Studio Ricardo Berisso is available to rent for both film and photo productions. In-house photography services are also available.
Marcos Romano Buenos Aires advertising photographers
Marcos Romano is a renowned fashion and advertising photographer with an outstanding skill for portraiture.
He has worked for most of the leading advertising agencies and magazines photographing celebrities including Augusto Roa Bastos, Susana Gimenez, Natalia Oreiro and Mario Pergolini, not forgetting many politicians that for discretion purposes are not shown on his website.
Born in Uruguay, Marcos lived and worked in Sweden and Spain but has been in Buenos Aires for the last 14 years. In Mexico he is represented by Quadro.
- photo post production
Tomeu Ozonas Buenos Aires retouching
Tomeu Ozonas provides images to a wide selection of international agencies that represent his work around the world.
He specialises in digital retouching work for prestigious Buenos Aires studio Estudio Cassinelli. Every month, more than a hundred of his images are used to illustrate a wide variety of commercial and editorial projects.
Working out of Buenos Aires Tomeu shoots, retouches and quickly delivers images produced to the highest technical standards and the most competitive prices. He uses his stock experience and expert digital imaging skills to serve both local and overseas clients.
- cgi 3d rendering
Estilo3D Buenos Aires cgi 3d rendering
Estilo3D has received a number of prestigious awards in 2010, including:
- Cannes Lions - Silver and Bronze.
- El Sol de Iberoamerica - Silver.
- Ojo de Iberoamerica - two Gold, three Silver and three Bronze.
- Ojo de Iberoamerica - 'Best Print' Argentina.
- FIAP - Bronze.
- Ad Age's Hispanic Creative Advertising Awards - Bronze.
- Diente Argentine Creative Circle - two Gold, eight Silver and 4 Bronze.
Estilo3D has producers and reps in the USA, Mexico, Hamburg, Milan, Paris, London, Amsterdam and Dubai.
Visit the website for more information.
- models, actors, casting
Monteverde Models Buenos Aires people models
Monteverde Models ends 2010 with a positive outlook for its business future. Over the past year many clients have been added to the portfolio from both the fashion and advertising industries.
The company's models featured in campaigns for Perramus, Gef, Hola Magazine, Fila and Kohls, to name just a few.
Visit the website for more information.
Civiles Buenos Aires fashion models
Civiles celebrates its first decade of operations by entering into an exciting period of growth. Three new projects are scheduled for 2011; Scoutingcivil.com, Seminario Civil in Latin America, and Escuela Civil.
Scoutingcivil.com is Civiles' new website where visitors can find information on upcoming scouting days and past events.
Seminario Civil will bring together key figures from the local fashion industry to deliver coaching-style workshops around Latin America to share the experience of the company's fashion talents.
Escuela Civil is a new kind of modelling school that will revolutionise the traditional process of training models.
CODE MODELS MANAGEMENT Buenos Aires fashion models
Code Models Management was founded in 2010 as a boutique agency with a new concept for the world of fashion. Its exclusivity lies in the personalised, one-on-one relationships it creates with its models and clients.
The agency's staff have many years of experience behind them and are complemented by a group of talented young people who are highly aware of the new portrait of today's consumer.
The agency has booked contracts with international clients including Ripley, Falabella, Unique and Esika, among many others. Such brands have placed the company's models in the spotlight and at the same time have opened new paths that are leading Code Models in many different exciting directions.
Estudio 3 Group Buenos Aires fashion models
The Estudio3 Group has been in the advertising market for over 20 years providing exclusive publicity services across modelling, casting and photo management.
Despite working in the local market over 80% of the company's clients originate from abroad, from countries including Chile, Peru, Uruguay, Costa Rica, Mexico and the USA, among others.
Highlights in 2010 included Americatel (Peru), Sony (LatAm), Unique (LatAm), BBVA (USA) and Quilmes (Argentina).
Current projects include Polo Ralph Lauren (worldwide), Esika (LatAm), Pampers (worldwide), Head & Shoulders (LatAm), Ripley (Peru), and Ron Torres (Mexico and Chile).
Federico Laboureau Buenos Aires fashion communication
With 5 years of experience in the visual industry, Federico Laboureau prides himself on having the industry knowledge and contacts to provide a comprehensive service to his clients and the ability to turn their ideas into reality. A comprehensive service is offered including, branding, art direction, media planning, graphics, and tracking of the entire process through to completion.
Federico and his team use their passion for art and fashion combined with their versatility, energy, ambition and talent to offer clients a truly distinctive service.
See the Federico Laboureau website for more information.
Doux Mag Buenos Aires magazines
"Doux Mag is not only an online magazine but is a collection of essential images. It focuses mainly on photographs and paintings, leaving some space to words that the artists are free to express in the format of a short interview. This is mainly because the magazine aims to inspire each viewer to have their own interpretation of the art they see.
"Within its pages you won't find publicity of any sort. The entire team agrees that this would only taint the purpose of the magazine and add a certain visual pollution that would distract readers. In addition, there hasn't been an intention to print the magazine - the Internet is the means by which it is able to travel around the world without any additional cost.
"While currently only available in Spanish, the collaboration that has been achieved between the magazine's staff and its featured artists serves Doux Mag's goal to show the world that there is more to be seen and done with the resources available to us."
Sebastian Glints, Doux Mag, Buenos Aires.
Reflex Mag Buenos Aires magazines
Reflex Mag focuses on art and fashion and features exclusive photographs, interviews with artists from around the world, and coverage of events from every corner of the region. The magazine celebrates young talent and accompanies them on their way to the top, showing over and over again that art and fashion is an inexhaustible source of inspiration.
"When one thinks of a medium in which the participation of artists is constant and the diversity of opinions and styles is present in every detail, you should think Reflex Mag."
- hotels and apartments
Fierro Hotel Boutique Buenos Aires hotels
Boutique hotel located in the heart of Palermo Hollywood, within walking distance of restaurants, design stores and important film studios in Buenos Aires, Fierro is a brilliant combination of Buenos Aires boldness, diversity and elegance.
Fierro seeks comfort for its guests in every detail, with 27 spacious rooms all double glazed to ensure a silent environment, luxurious spa area with swimming pool and sauna, and an incredible view of Palermo which can be enjoyed from both the relaxation areas and suites. Fierro offers guests the latest advancements in modern technology, and is the first hotel in Argentina to offer iPads in its suites and lobby.
"To the entire staff at the Fierro Hotel, I would like to thank all of you for a wonderful stay and great hospitality. Your front desk with Ana, Carina, Cristina y Alejandra were extremely helpful, efficient, professional and friendly. The restaurant staff and food was excellent. The accommodation was outstanding and with the comfortable bed and variety of pillows, I was in heaven! I can't wait to return!" Suzanne & Andreas