NEW YORK ISSUE 132 Oct 2008

Jeff Olson had a very creative summer. He has been working closely with Cynthia Erland, president of marketing at Perry Ellis, to turn around "Laundry" by Shelli Segal and C&C California. Jeff's creative imagery and Cynthia's marketing have added millions in sales to the Perry Ellis brand.

In addition, Jeff has been flexing his creative editorial muscles this season with fashion editorials coming out this fall in British Grazia, British Cosmopolitan, Style Monte Carlo and Neo 2 to name but a few. He will be buried with tearsheets!

Never needing more than a few moments of time off, Jeff has also been working on his commercial film reel. Filming at every free moment, he is compiling a few smart shorts that he will use to conquer moving media - both film and TV commercials.