NEW YORK ISSUE 88 > Zerone Inc. showcase Magazine Sep 2007
New York
post production
Zerone Inc.
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Client: sony playstation
Photographer: markus wendler
Agency: tbwa worldwide
Art Director: paul nguyen
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Client: sony playstation
Photographer: markus wendler
Agency: tbwa worldwide
Art Director: paul nguyen
Client: sony playstation
Photographer: markus wendler
Agency: tbwa worldwide
Art Director: paul nguyen
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Client: american legacy foundation - truth campaign
Photographer: hans gissinger
Agency: arnold worldwide
Art Director: phil covitz
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Client: microsoft
Photographer: christian stoll
Agency: mc. cann erickson
Art Director: maryann saltonstall
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Client: motorolla
Photographer: robert grischeck
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Client: ibm
Photographer: christian stoll
Agency: ogilvy&mather
Art Director: michael paterson
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Client: dupont
Photographer: christian stoll
Agency: ogilvy&mather
Art Director: marc klein
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Client: infinity
Photographer: olaf hauschulz
Agency: tbwa chiat day los angeles
Art Director: rui alvarez
How do you convey the idea of going beyond the limits of what is
possible in a game? The ads for the new Play Station 3 do
just that.
For example, take a photograph of a pair of hands playing Rock,
Paper, Scissors. Add footage of scissors and rock formations. Give
them to the artists at [ zerone ] and watch it all come together.
See the special effects for yourself by scrolling over the
selection of images in their minisite.
Following in the footsteps of its German parent company since 2001
[ zerone ] New York has provided creative retouching services at
the highest level.
[ zerone ] offers services during every stage of the creative
process - from counselling prior to a shoot, on-location services
and post production, to the creation of image-defining styles; new
trend-setting looks to CGI work and output of print-ready
high-resolution files.
Their clients include: BBDO, Ogilvy&Mather,
Campbell-Ewald, DDB, McCann Erickson,
Publicis, Saatchi & Saatchi, and
Young&Rubicam.
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