PARIS ISSUE 75 May 2007

Flora Maffi Paris photography

Flora Maffi comes from the world of advertising, where she was an art director with a love and passion for photography that have have helped her greatly as a photographers' agent.

Her work on car accounts across Europe also explains why she has many car photographers on her roster.

She tells us that she loves to discover new talents as much now as when she was an AD, saying 'I talk to the heart of the art directors of the world, and offer my expertise and foresight as a complement'.

Her most recent work was for Nissan Europe (E-Graphics) and Renault France (Publicis).

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