SWITZERLAND ISSUE 515 Dec 2014
Federico Naef Photography Zurich Advertising and Fashion Photographers
Federico Naef is a multi-talented photographer with international experience across a range of genres. He began his career shooting fashion and people assignments in Paris and Milan. Returning to the Swiss Alps where he diversified into stills photography, Federico's unique style was quickly recognised by leading Zurich-based advertising agencies.
In his work he tries to illustrate beauty, recognising an important and specific dimension of life in it. He do not consider beauty as a negligible extravagance and he has always been inspired and motivated finding it in minor details in order to represent it. Highly driven by the challenge to create unique images, Federico has been commissioned by the Zurich Ballet and continues to work on personal projects.
Clients include Amnesty International, Smart, Swiss International Airlines, Migros, Biosuisse, Zürcher Ballett, Rivella, Federal Office of Public Health and Radio Energy.
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