London - Cape Town: Libby Edwards

Raised in Swaziland, Libby Edwards lives between London and South Africa and prides herself on being an early adopter of the medium format digital revolution.

Libby specialised in food photography some 15 years ago, which makes her a popular choice amongst leading brands. She recently shot a widely distributed Coca-Cola campaign that was used on billboard and poster media throughout Africa.

Work has included an ice cream shoot for Nestlé, berry shoot for KFC, and action coffee shots for McDonald’s.

Cutting-edge photography is the goal and together with JWT she won a One Show Award, New York, for a Nestlé ice cream promotion.

Tag your comment using @productionparadise to share with us!