Michael Heffernan's 22 years of experience spans a diverse client base across a variety of sectors, including Nokia, Cadbury, Merck and SABMiller.
Based in London, Michael photographs in a reportage style, producing spontaneous and unconstrained work used for image libraries, promotional campaigns and advertising. Michael's work takes him all over the world and has already seen him shoot in ten countries so far this year, including Brazil, South Africa and Lebanon.
Alongside professional commissions, Michael continues to work on personal projects which this year have involved photographing gang members in Rio's favela shanty towns and documenting religious ceremonies in Bali. An ability to react quickly to events around him is reflected in Michael's uncontrived and instinctive images that capture a local life rarely seen by tourists.
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