LifeDesign
- Mobile: +27 825699901
- Additional Phone: +27 828507088
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English Add to favoritesCategories listed
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- commercial production
- commercials / advertising directors
- commercials / beauty / fashion directors
- commercials / car directors
- commercials / live action directors
- commercials / testimonials/ real people directors
- commercials / visual directors
- documentary directors
- documentary production
- fashion film directors
- film production services
- internet production
- music video production
- music videos directors
- short film directors
- TV directors
- tv/ video production
About
CREATING CONNECTION FOR BRANDS
With passion through purpose and people
As visual storytellers, purpose-lead work fulfils our passion for creating. There is purpose in all brands and messaging and we believe that purpose drives engagement.
Sentiments change rapidly. By evoking emotional connection through our work we facilitate human beings feeling authentically. This intention inspires them to change or take an action. This is not a formulae but, rather, a uniquely personal process that develops a life force of its own.
When a creator, subject, message and process are in rhythm to create,all possibility exists.
The LifeDesign Team is lead by Founder and Director Linda Notelovitz and Giovanna Winetzki who leads the Digital Agency side, also a designer, editor, director.
OUR DNA
Humans
We understand the importance of connecting to people on every level, everywhere. We humanize brands, making them more visible and more loveable.
Maximizers
We've always believed in maximizing all parts of our process – from concept through to content. We aim to expand any campaign to work hard across all platforms, for more reach.
Agilists
Our ability to be agile and to create organic processes in a fluid & ever-changing industry is vital to our approach on every project.
Shape-Shifters
We're a tribe of integrated creative contributors that come together in the form that is most desirable to the output of each specific project – no matter the size or scope of work. We take on different shapes, depending on your requirements.
Wholeness Champions
Above all else we care about creating purpose through process. We work closely with all of our clients and teams to create outcomes that reflect this.
Reviews
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"Working with Linda was a joy. She brings passion, creativity and authenticity to her work and this excites and reassures us. On set, it was a delight to watch Linda work as she resolves creative challenge with calm and ease. Her commitment to delivery within deadline and on budget never compromised her creative vision. I have no doubt that these works will be the beginning of a long and rewarding creative partnership!"
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“LifeDesign, under the professional and passionate guidance of Linda and her team, have delivered an amazing piece of work that we are all very proud of. There are few production companies I have worked with who would have had the vision to be able to work on the tricky project we briefed and to be able to put their own stamp on it and add so much craft and value. It was always going to be tricky to take a Global shot piece and get permission to re-edit and shoot localized scenes that would bring the intital social film to life as a fully integrated Financial Services Campaign, but under the crafted eye and guiding caring hands of Linda, we certainly achieved this and we couldn’t be prouder of the work. As is our Global team and local client. We would recommend LifeDesign to anyone and would encourage that they be considered for projects that not only require great cinematography but a visionary approach to thinking as a fully integrated project.”
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Linda and her team were instrumental in a pivotal point of the campaign and I really am so proud we got to work together."
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“I have in my 12 years of experience with over 200 adverts not found a better in tune, attention to detail and rigorous production company. Linda and her team were unbelievable in terms of pushing creative barriers but at the same time understanding what was the job to be done for the brand. Their attention to detail, which is something I hold very dear to my heart, was impeccable: every moment of the ad, every movement of the kids in the ad, every scene, every angle, frame and voice was looked at from consumers eyes and perspective. I call it a touch of beauty! Linda and her team were tremendous in managing expectations, limits, time and what would be best for consumers, outside of our options which I always value!"
LifeDesign: Latest magazines
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spotlight magazine Nov 2023 commercial productions, directors & dops
Cape Town: LifeDesign
Cialis 'Lucky Man': Director Linda Notelovitz skilfully reveals the raw emotions and physicality of her actors, focusing on pure storytelling. She coaxes unfamiliar actors into a passionate enigmatic couple, creating a captivating on-screen connection.
To hold the very complex on-screen graphics and titling needed for the brand and pharma regulations, Linda chose to design the camera treatment in each scene to work as a single take; thereby simplifying the visual language to accommodate the graphics requirements in a complimentary manner. Together with her DP, Maxime Lahousse, they choreographed the actors performances and the camera operating to sync and work together like a dance, within the limited screen time they had for each scene.
Linda’s work is enchanting and transcends the ordinary, inviting viewers on an alluring journey that explores desire, connection and storytelling.
"What can I say, other than it was truly a highlight of my entire career to be a part of the production, because Linda’s level of creativity, thought, professionalism, refinement, love and humor was like nothing I’ve experienced on any other production. It was the whole package and not just a promise of one." Brendan Ward, EVP Creative Director, Saatchi & Saatchi Wellness, NY.
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showcase magazine Sep 2023 africa issue 931
LifeDesign Full Service Film Production and Content Creation
Linda’s always lived her life at the nexus of art, lifestyle and business. A born aesthete, with an insatiable appetite for hip hop and youth culture, her curiosity never ends. Whether it’s building homes, multinational campaigns or intimate films that hero the feminine.
As an adept filmmaker associated with LifeDesign, Linda embarks on a profound journey to delve into the creative odysseys undertaken by six remarkable artists. This mission is ignited by her passionate involvement in crafting a short film series for empowerment platform Give Her A Crown 2023, and empowered by Jaguar.
“Excellent, Linda, you nailed it! Your intuitive creativity and commitment to each of your subjects, driven by love for your work, for life and for humanity, give you an uncanny ability to read a person through and through.
In this very short film she succeeded in depicting the frustration that often accompanies my life as a realistic artist without taking away anything from the beauty of it all.” Lena Hugo, portrait artist.
more magazines
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