Design Director (Creative Lead, Digital) at WeWork

Posted 17-05-2016, offered

"What an incredible time to consider working with us here at WeWork! We’re a company that’s growing faster than ever, expanding our products and “the future of work” culture to a number of new countries in South America, Europe and Asia this year. With this rapid expansion comes an influx of new members that are cross-cultural, which means our products need to meet very different needs across continents. Are you ready for the challenges this entails?

The Creative Lead position is certainly not for the faint of heart. Our teams work in mission-driven clusters, led by world-class product directors, engineering directors and you, the Creative Lead."

A world-class Creative Lead is the owner and evangelist of their cluster’s creative vision. You become a thought leader for the cluster’s mission, sharing insights and information that makes your teams smarter about the problems they work on together. You help everyone in your cluster ask good, thoughtful, user-centered questions.

You are responsible for understanding gaps in your design team that need to be resourced. You become a mentor to the designers in your team, this means you lead by example, teach them how to do their jobs more efficiently and correctly, and you work with them to understand where they want to grow and help chart a course of success for them. In order to make sure your team stays on track, you will do bi-weekly one-on-ones with your direct reports.

You will split part of your time actually designing and manifesting your ideas, and you will spend the rest of your time on managing your team, managing the expectations of executives, and evangelizing design best-practices across clusters with other Creative Leads.

The Creative Lead will embody the following design team values at all times:

- Communicate clearly

- Be resourceful and work smart

- Be humble and spend more time listening

- Be candid and always speak your mind

- Hustle and find a way to get a task done

- Be thoughtful about people and product decisions

- Embrace camaraderie and get to know your team personally

- Empathize with designers, non-designers and our end-users


- Establish visual creative direction for all products.

- Ship world class interfaces.

- Design wireframes, prototypes, interaction studies, and polished visual interfaces.

- Make decisions on a variety of matters consistent with goals and objectives of group.

- Manages personal duties and areas of responsibility on a day-to-day basis with periodic assistance and direction from others.

- Is able to function independently with minimal oversight and direction.

- Assignments range from focused to broad in nature and scope.

Technical Requirements

Fluency in best practices for mobile and web-based design, as well as strong knowledge of information architecture.

Mastery of the tools you use to create your designs. They use Sketch and the Adobe Creative Suite.

Careful Attention to details, pixel perfection and visual form.

Advanced knowledge of rapid prototyping tools, such as InVision.

Working knowledge of Interactive or motion design.

Understanding of the technical development process, or ability to code, a plus.

Non-technical Requirements

Excellent communication skills, both verbal and written are a MUST.

Is able to creative direct a team of designers.

Senior thought leadership around industry trends.

Thrive in a fast paced work environment that requires independent self-direction with an aptitude for team collaboration and open communication.

Demonstrate initiative, self-confidence, energy, and an eagerness to learn.

Present ideas, expectations and information in a concise and well-organized way.

Ability to think outside the box and challenge preconceived notions around UI/UX.

Demonstrates passion and excitement for the opportunity to solve some of the industry’s biggest user problems that exist beyond the pixels on a screen.

Critical Competencies for Success


You do what you love!

Credibility is earned at WeWork through execution and getting things done.

You are able to get into the details and deliver results under highest expectations on time and quality.

Be ready to get hands-on with all aspects of the daily needs. The buck stops with you.

Pragmatism and outcomes orientation are valued and lead to wins.

Exceptional organizational and multi-tasking skills.

Thrive in a fast-paced environment.


Have the flexibility to think outside on the "box".

Ability to foresee and identify needs of the team.

Takes an innovator and creator’s approach to any issues that may arises.


There is no room for “I” at WeWork. Every role and individual is in the organization to serve We.

Builds trust across the organization by being a good listener and inclusively soliciting input.

You open to new and innovative solutions.

You must present well, and communicate clearly and effectively to upper management and internal departments.

Also willing to adjust course when appropriate new ideas or objections are raised.

You love working with people!

About WeWork

"WeWork is the community of creators. We provide the space, community and services our members need to create their life's work. WeWork’s mission is to create a world where people work to make a life, not just a living.

We’re a group of entrepreneurial, grateful individuals who instill the idea of working better together in everything that we do. Our success is the result of our collaboration: talented and outstanding team members who always challenge convention. We have over 20,000 members in our community that spans cities around the world.

We transform buildings into beautiful, collaborative work spaces and provide infrastructure, services, events and technology so our members can focus on doing what they love. Our members thrive in communities online. Our ability to aggregate their needs enables us to offer them a variety of support services at a value that would otherwise be unavailable to them. We always go the extra mile to help them in their effort to build sustainable businesses and successful lives.

Our hunger for building great spaces, empowering small businesses and connecting interesting people hasn't yet begun to be satisfied. We are just getting started.

Our values guide who we are and everything that we do.


We do what we love and are connected to something greater than ourselves.


We are creators, leaders and self-starters. We try new things; we challenge convention; and we’re not afraid to fail.


We are genuine to our brand, mission and values. We’re not perfect and we don’t pretend to be. We are, though, always honest and as transparent as we can be.


We never settle. We get sh*t done and we get it done well. Be persistent and knock down walls – literally if you have to. You have our permission.


We are grateful for each other, our members, and to be part of this movement. We don’t take success for granted. We’re happy to be alive.


We are in this together. This is a team effort. We always look out for one another. We have empathy; we know we’re all human, and know we can’t do any of this alone."

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