Thomas George » magazines
spotlight magazine Sep 2019 food & drink photography & motion
With social media buzzing with thousands of food images every second, a food photographer's role has never been more vital. The environment in the food industry is highly competitive and images that spark the appetite of the customer stand a chance to make an impact.
Thomas George, with his vast experience of making stunning images for both commercial and restaurant clients, has carved a unique space for himself. His in-depth understanding of brand languages and how images take it forward, got him to create an image bank for Uber Eats recently. Charged with the task of setting the visual communication standards for Uber Eats in South Asia, Thomas crafted a unique bank of images that resonated perfectly with their brand positioning in the region.
Other recent clients include KFC, McDonald's and Phytosil.
spotlight magazine Jun 2019 food & drink photography & motion
"The most challenging aspect of photographing food is making it look as delectable as it tastes. The flavours, the textures, the scrumptiousness - to bring all the happiness that food itself is into a picture is a matter of sheer skill and brilliance."
Thomas George has been able to deliver spectacular images of food and beverages working alongside chefs, creative designers and advertising agencies. His clients include McDonald's, KFC and Uber Eats, to name a few.
His latest shoot, the South Asia campaign for Uber Eats for the Cricket World Cup, is a perfect blend of lifestyle and food photography coming together to form strong, relatable narratives for consumers.
showcase magazine Aug 2018 india issue 710
Thomas George advertising photographers
In a world buzzing with information, images, videos and so much more, it's a daunting task for a storyteller to be heard. Thomas George's images stand out and capture the imagination in a most vivid way. He is trusted by clients and creative agencies to tell the most powerful stories through his images, which he is able to accomplish meticulously with his fine understanding of visual arts and light.
His recent clients include McDonald's, Leonardo Olive Oil, Behrouz Biryani and Dairy Craft along with creative agencies such as BBH, Lowe, JWT and M&C Saatchi.
Thomas is constantly working towards building better narratives around his food photographs, something that is a perfect blend of creativity and the use of technology.
spotlight magazine Jun 2018 food & drink photography & motion
"Why food?" A question Thomas George gets asked most of the time - why he chose to be a food and beverage photographer among so many other genres. The answer is, well, simple.
"A good meal is one of the most simple joys in life. It's the simple things that, more often than not, are the most complex to photograph." Thomas has a unique set of skills to interpret the sensation of a soulful meal and portray it through the medium of photography.
His pictures aim to carry the viewer through the aromas, the textures, the flavours and most importantly the memories that food weaves.
He is admired by his clients for his ability to translate their brand stories through powerful images. Having worked recently with McDonald's, KFC, Cargill Foods and Nestlé along with creative agencies like Bartle Bogle Hegarty, JWT, Lowe and M&C Saatchi, Thomas is widely trusted for his understanding of light and textures.
He is an ardent believer that knowledge fuels creativity and is always on the lookout for new advancements in technology to make better narratives.
spotlight magazine Nov 2017 food & drink photography & motion
"Simplicity of the narrative is the most powerful tool of an image maker."
Thomas George's images are simple yet thoughtfully layered to engage the viewer and evoke an emotion. With clients such as Better Homes & Gardens Magazine, KFC India and Cargill Foods, he is able to weave a seamless narrative around a brief and translate it to stunning visuals.
In a career spanning a little over four years, Thomas continues to polish his skill and bring a fresh perspective to image-making in the food industry. He has worked with agencies like JWT, Lowe and Edelmen and is on constant look out for personal projects to keep reinventing himself.
showcase magazine Oct 2017 india issue 664
Thomas George food & drink photographers
"A food image is beyond mere representation. It is about weaving a story around the brand and what it stands for at its core."
With his exceptional ability to communicate food stories, Thomas George’s penchant for lighting and understanding textures makes him very popular among his clients, from Nestlé to boutique boulangerie and patisserie La Bouchée d’Or. He has accumulated a vast array of clients during his career spanning a little over four years.
There is a sense of ease around his sets, be it on location or in the studio. Even seemingly complicated images are achieved effortlessly by his meticulous and methodical workflow.
spotlight magazine Apr 2017 food & drink photography + motion
"Every image that I make should entice my audience to grab the food and devour it."
An epicure himself, Thomas George stumbled upon photography and knew that his love for food would manifest itself in more than one way. With an exceptional understanding of light and textures, Thomas is able to delve into his viewer's conscious through his meticulously crafted images. His clients love him for his forthright attitude and poise.
In his four years as a food and beverage photographer, Thomas has closely worked with some of the best chefs and restaurants in India. His clients range from food tech companies to advertising agencies and food corporations.
"These are exciting times in food photography as we're looking at moving images and films like never before. It's thrilling to see creative boundaries being pushed everyday."