"We are a global creative production company driven by sustainability.

From motion to stills, we partner with leading brands, artists, and changemakers to craft productions that are seamless, elevated, and more responsible.

We believe creativity and sustainability can thrive together. That’s why we rethink every stage of production—cutting waste, reducing unsustainable materials, and reshaping industry standards for a smarter, more conscious consumption.

Our mission: to deliver outstanding creative productions while setting new benchmarks for sustainable productions in the creative industry."

Location Legends is an international production company specialising in high-end photo and film productions. They're not just another production company with 20+ years on their back. They're the team that's been there, done that, and built lasting relationships with the best in the business.

Based out of Milan with strategic offices in Sicily, Copenhagen and London, the international team provide comprehensive production support across all Europe.

Through decades of relationship-building, they've secured exclusive access to the most stunning and unique shoot locations globally. “If we don’t have it, we will find it.”

They'll have your quote ready in 24 hours. For more information, visit the website or call +39 347 688 1606.

Clients include: Alexandre Vauthier, Vogue, Drôle de Monsieur, Sonia Rykiel, Armani, Anthropologie, Dolce & Gabbana, Nanushka, Rebecca Vallance, Max Mara, Chloé, Heimat, H&M, BOSS, Jo Malone, Zimmermann, Pandora, Sabyasachi, Marie Claire, Zara, Arket, Elle, Beymen Club, Cosmopolitan, Adidas, and many more.

For over 15 years, Shoot in The Alps has been making productions happen across the breathtaking European Alps. With locations spanning France, Switzerland, Italy, Austria, and Slovenia, they treat the Alps as one seamless region, focusing on what works best for each shoot in terms of logistics, budget, and creative vision.

Their vast location library includes just about everything – modern alpine cities, striking glaciers, quaint villages tucked into green valleys, crystal-clear lakes with wooden boats, jagged cliffs, snow-dusted meadows (even in summer), and yes, even beaches within a few hours' drive.

What really sets them apart is their mountain-savvy crew. From producers and location scouts to mountain guides, drone operators and helicopter pilots, everyone is based in the Alps and knows the terrain inside out. They're experts at balancing production needs with the quirks of mountain life, which is exactly why top fashion labels, production houses, and photographers trust them to deliver, even in the most remote and challenging spots.

Milan-based beauty photographer Debora Barnaba transforms visions into iconic imagery that captivates global audiences. With over a decade of experience, her distinctive aesthetic draws from diverse cultural influences, creating compelling visual narratives that transcend borders.

Debora's exceptional artistry has earned collaborations with prestigious brands including Cartier, Bulgari, Samsung, Pupa, and Inmode, while her striking images grace the pages of Vogue, L'Officiel, Marie Claire, Elle, and Cosmopolitan.

Currently making waves at Berlin Fashion Week, Debora's latest project features jewelry designer Luise Zuecker's collection in collaboration with intimate wear brand Naturana - a testament to her ability to elevate luxury collaborations on international stages.

Her unique technical precision and artistic vision don't just capture beauty - they create moments that resonate deeply, pushing the boundaries of contemporary beauty photography. Each frame tells a story that inspires and captivates industry professionals worldwide.

For over 15 years, Shoot in The Alps has been facilitating productions across the stunning European Alps. Its extensive collection of alpine locations spans France, Switzerland, Italy, Austria, and Slovenia. When considering the client's needs, budget, and logistics, the company views the Alps as a unified region, disregarding borders.

From coastal panoramas to awe-inspiring peaks, its comprehensive location database covers a wide range of settings. Modern cities nestled amidst mountains, breathtaking glaciers, enchanting mountain villages surrounded by verdant meadows, picturesque lakes with charming wooden boats, dramatic rocky cliffs, snow-covered fields in summer, and sandy beaches just a three-hour drive away – everything you desire is easily accessible, just a short journey away.

"Our network of local producers, scouts, coordinators, mountain guides, helicopter pilots, and drone operators live and work in the mountains, navigating the challenges of this environment. They have developed the skills to mediate between production needs and the demands of this unique setting. This enables us to safely and successfully bring major fashion brands, production companies, and individual photographers to the most remote and beautiful spots in the Alps."

The new issue of Showcase Italy brings you a selection of talent and creative service providers from across the country.

Welcome to the latest edition of Showcase Italy, celebrating outstanding talent and services across Italy’s commercial creative industries. In this issue, we shine a spotlight on leading production companies and photographers, making waves in the sector.

This season, brands such as J.Crew, Pimkie, Mytheresa and many others have headed to Sicily to shoot their latest campaigns — proceed with caution if you're prone to post-holiday blues. From the sun-soaked coasts of Sardinia to the timeless elegance of Rome, Italy offers the perfect backdrop for commercial projects that demand instant visual allure. And with no shortage of talented photographers, Italy continues to deliver work that blends artistry with personality.

Our featured editorial sees photographer Tom Schirmacher capturing Boden’s Spring/Summer collection for next year, with production by our member Courage. You’ll find more exceptional creatives in our comprehensive Italy Directory, as well as in past editions of Showcase Italy. 

Upcoming events in Italy — not to be missed:

Ragusa Foto Festival presents a dynamic programme of exhibitions, workshops, talks, and events featuring internationally acclaimed artists. The theme of this edition, Beyond Appearances, will be explored during the opening days from 28 to 31 August.

CAMERA in Turin hosts a major exhibition celebrating Alfred Eisenstaedt, the legendary Life magazine photographer best known for his iconic V-J Day in Times Square image.

Mario Giacomelli – The Photographer and the Poet: In honour of the centenary of Giacomelli’s birth, Palazzo Reale in Milan presents an extensive retrospective featuring over 300 original works, including vintage prints, documents, and rare archival materials.

Camilla Camaglia is a beauty, fashion, commercial, and portrait photographer working between Rome, Milan, and Berlin.
She’s a freelancer who collaborates with a wide range of clients — from beauty and fashion brands to artists, companies, and magazines.

Her style moves between clean, contemporary aesthetics and more creative, expressive vibes. Diversity and inclusivity are key values in her work, and she always aims to represent a variety of perspectives in her imagery.

Recently, she’s shot campaigns for brands like Bioscalin (Italy), Yepoda (South Korea), and Maniko (Germany). Her work for Yepoda is currently visible on the streets of Paris and featured in a group exhibition at the prestigious Les Rencontres d’Arles in France.

Camilla’s photography has appeared in publications such as L’Officiel Arabia, L’Officiel Brasil, Glamour, Gala, InStyle, and more. Her client list includes names like Universal Music, Glossybox, Kryolan, Namza, among others.

Ronja Ramminger captures automotive subjects with a clean and powerful visual style.

Her recent work in Italy includes the Ferrari Finali Mondiali and a scenic shoot for Ferrari Central Europe and Ferrari Mertel Nürnberg, set between the legendary Mugello Circuit and the rolling Tuscan hills.

She also photographed a Porsche campaign on the shores of Lake Orta, and a Lucid Motors project near Livorno, Tuscany.

Her imagery reflects technical precision and a keen eye for Italy’s unique light, landscapes, and automotive elegance.

Known for his cinematic style and ability to blend design with automotive passion, Piotr Degler has created striking visual campaigns for iconic brands such as Maserati, Lancia, and Skoda.

These shots were taken in Italy, and Degler, fully aware of the country’s cultural and automotive heritage, knows how to enhance it with sensitivity and vision. Light, atmosphere, and a strong sense of form become key elements in his visual storytelling.

From Lancia’s heritage soul to Skoda’s contemporary elegance and Maserati’s performance, his work captures the essence of each brand through refined composition and a distinctive visual language.

Courage is a dynamic Italian production company that provides photo and video production services across the country. With over a decade of local expertise and a trusted network of partners, Courage manages every aspect of your projects in Italy. From location scouting to smooth logistics, the team ensures top-notch quality at every step, and they approach every project with an international perspective.

"For this Showcase, we’ve selected four standout projects from 2024, all shot along the breathtaking Italian coastline. Experience the high-end vibes of Guess in Portofino or bask in the sun with Boden’s SS25 campaign.

We look forward to hosting your next project in Italy—the sunny days are just beginning!"