Avocado360 is a leading Swiss-owned VR agency and film production studio specialising in 360° video, fulldome, and extended reality (XR) content that redefines immersive storytelling. As an independent, owner-managed company, Avocado360 collaborates with global brands to create high-quality visual experiences that elevate audience engagement.

Since 2011, Avocado360 has been at the forefront of the virtual reality industry, offering expert services in 360° video production, widescreen projections, live-action fulldome films, and XR solutions. Its portfolio includes groundbreaking projects, such as a trailblazing 360° video with Red Bull, solidifying our reputation as pioneers in immersive media.

With Swiss precision and innovation, the team creates immersive content for climate change, tourism, education, entertainment, culture, and meaningful communication.

"Using cutting-edge VR and immersive technology, we turn ideas into unforgettable experiences that captivate audiences worldwide."

Thomas Baumann lives between Zurich and Thun, close to the Alps, where he spends much of his time skiing, biking, hiking, and scouting new locations. This allows him to reach nearly every spot in the mountains to capture stunning outdoor activity images. Thomas knows how to consider weather, time of day, season, and light to achieve the desired visual results. He has worked with Air Zermatt and Air Glacier for several clients. Aerial and air-to-air shoots are among the most demanding types of shoots, requiring meticulous planning, communication, spatial awareness, and timing.

Thomas’ work has been featured in print, online, on social media, and in international campaigns. His clients include companies, agencies, and magazines such as Der Spiegel, Bilanz, Nagra, Air Zermatt, Air Glacier, British Airways, Hamilton International, NZZ am Sonntag, Migros, and Swiss TV network SRF.

See more of his recent work on his website, follow him on Instagram, or simply get in touch by email.

Founded in 2012 in Zurich (408 m above sea level), the location agency November Oscar Sierra Whiskey has added countless scouting altitude metres to their extensive kilometres travelled across Switzerland. From idyllic mountain lakes to bizarre high-Alpine granite towers at nearly 3,000 m, they cover it all.

These outdoor scouting experts are delighted by the steady growth of their archive in recent years, which has significantly enriched their wide and diverse offering of indoor locations, whether in the valley or up in the mountains.

Follow on Instagram and check the website for selected projects and locations.

Based in Switzerland, at the heart of Europe and surrounded by beautiful countries like Italy, France, Austria, and Germany, Luminosa Production offers a wide range of diverse locations. All these countries share one distinctive feature: the Alps.

From snowy peaks to breathtaking landscapes in both summer and winter, extending to the Alpes-Maritimes in France or winter-like settings such as the Carrara marble quarries, Luminosa has guided clients with experience and expertise for 25 years, “over hill and dale.”

Luminosa has one of the largest and most varied location databases and an exceptional network.

“We call ourselves a full-service creative production agency. We have the necessary experience, connections, and taste to help our clients find the perfect location and crew to achieve the result they desire.”

Claudia Link’s portfolio encompasses recipe photography and innovative visual styles for still life, food, and beverages. Her primary focus is on travel, portrait, and lifestyle photography, characterised by a clean, graphic aesthetic, enhanced with subtle artistic touches.

Working with a skilled team of food stylists and other experts, Claudia is widely recognised for her clear vision and refined photographic style. She operates from a spacious studio near Basel, equipped with a full kitchen, where she produces exceptional visual work alongside internationally acclaimed food stylists, as well as hair and make-up artists.

In addition to her commissioned work, Claudia dedicates significant time to personal projects, which allow her to further refine and express her unique style. She enjoys collaborating with diverse teams and meeting new people.

Claudia is increasingly involved in large-scale commercial productions, capturing images for clients such as Swiss Post, UBS, and others.

Production Pool is a global network of producers based in the Alps, Zurich, Geneva, Vienna, Lisbon, Ibiza, Marrakech and Cape Town. With over 15 years of industry expertise, Production Pool offers a comprehensive range of custom creative services in photo and film production, art buying, and events. Their services encompass full production, service production, and co-production across all these regions. Specialising in remote and deserted shooting locations, they handle all the logistics required, offering tailored production solutions that meet budget constraints while always prioritising quality.

Having collaborated with renowned brands, artists, and agencies worldwide, Production Pool is passionate about creating a vibrant and respectful environment on every set. They are fully committed to bringing creative visions to life and approach every challenge with calm professionalism and a smile.

Guess who ranked among the top five in Lonely Planet's 'Best in Travel' 2025? It's the Valais canton of Switzerland, home to Zermatt and its iconic Matterhorn. This is where 7 Mountains comes into play.

7 Mountains operates out of Chamonix and across France, Italy, and Switzerland. Their strength lies in year-round snow shoots, whether on glaciers or during early or late snowfalls, making them the ideal partners to capture the breathtaking beauty of the Alps.

Chamonix’s proximity to Mont Blanc and Italy’s Helbronner glacier ensures it remains a popular winter destination. Don’t miss the forests, waterfalls, lakes, and mountain passes that give a true sense of wilderness. Or the stunning view that welcomes you on arrival in Zermatt.

7 Mountains can guide you to the best locations to suit your brief. They’ve made the day (and the shoot) for Anthropologie, Zalando, Varley, Colmar, Audi, NAP, Zara, and many more. Interested in cities? Think Geneva, Montreux, St. Moritz!

Alex Buschor is an experienced photographer from Zurich, Switzerland, who specialises in architectural and outdoor photography.

Having been in the profession for over 20 years, he has made a name for himself in the industry and is regularly hired for outdoor projects across the country.

For this Showcase The Alps, he presents a selection of his best work created for outdoor magazines, tourist regions and private projects. With a trained eye and a passion for the outdoors, he captures awe-inspiring stories from the Swiss mountains and beyond.

Welcome to our latest edition of Showcase Switzerland, where we feature the exceptional talent and services within the Swiss commercial creative industry.

This issue highlights the work of renowned photographers, production companies, and model agencies.

The Alps provide the perfect backdrop for fashion and sports campaigns, as seen with Ride Magazine, Free People, and Calida underwear. Check out the videos from Varley – you'll enjoy the fashion and love the stunning scenery. Zurich, Basel and Geneva are fertile grounds for innovation and creativity. Keep reading to discover some of the country's top image makers.

Our featured editorial includes a selection of Tobias R. Dürring's studio portraits, where he skillfully highlights the individuality and expressions of each subject. Discover more exceptional creatives in our extensive Switzerland Directory and past issues of Showcase Switzerland.

Immerse yourself in the vibrant swiss cultural scene with these recommended events:

Sabine Weiss × Nathalie Boutté - Tribute: To mark the centenary of Sabine Weiss's birth, Photo Elysée in Lausanne is presenting an exhibition that pays tribute to the photographer and has invited the visual artist Nathalie Boutté to engage in dialogue with her work.

As the only Swiss festival dedicated to genre films, the Neuchâtel International Fantastic Film Festival will attract all who take interest in the power of the imagination from July 5 to 13.

Oliviero Toscani made history and revolutionised commercial communications. This exhibition covering Toscani’s entire oeuvre promises to prompt discussion of both social conventions and topical issues such as gender, racism, ethics, and aesthetics. At Museum für Gestaltung, Zurich.

"Recently, we've been busy with a variety of projects in film and photography:

Just returned from Paris with stylist and set designer Nina Sommer, after multiple projects and extended stays. We collaborated on assignments and personal projects, including a captivating black & white portrait series.

For the renowned artist Jean-Michel Othoniel, we produced press photos and film sequences, highlighting his innovative works and unique style. Coop Mineraloel's nationwide employer branding campaign featured our dynamic film and photography, showcasing shop owners as the faces of their businesses both online and in print.

For Nouvel Été, we produced photography for all products, along with a collection of reels and films shot in a cinematic style using a cinema camera. The brand offers a curated selection of stylish and innovative products.

We photographed jazz pianist Michael Arbenz's album cover, capturing his musical journey and blend of traditional and contemporary styles. For Wolfwolf, the two-man garage blues trash punk band, we documented the creation of their album cover, marking the impactful collaboration between artists Barbara and Heini Gut."