showcase new york issue 48

Apr 2006

Iris Brosch: New York advertising photographers

Work Production Company: New York full photo production

Work Production Company has been providing complete international photo production services for 10 years: estimating, coordination, casting and location management. They specialize in large scale on-location shoots and have taken clients all over the world.

Some recent, and very notable, campaigns include:
- American Express Centurion Card - shot in Argentina
- Chevrolet and CMA (Country Music Awards) Big and Rich - shot throughout NYC
- Liz Claiborne Fragrances - shot in NYC and Miami
- Harpers and Queen Cover with Jennifer Connolly

- Steve Madden shot throughout nyc tristate area

- Robbie Williams for Pepsi - shot in London

They have just announced the opening of a new office in Buenos Aires, Argentina.

Manfred Reiff: New York dops

NY-based cinematographer, Manfred Reiff, was DP on last year's Don't Blink project.

Don't Blink was created for fashion photographer Nick Knight's Showstudio ‘Moving Fashion’ project with an all-star fashion team including model Linda Evangelista, wardrobe designer Patti Wilson, make-up by Kabuki and hair by Julian D’Y from a concept by Luca Stoppini, for Italian Vogue art director.

The film is a short, intense meditation on seeing, beauty and time. Linda’s blinking eye reflects on her career, as well as fashion history, with her eye framing three enigmatic images and previous fashion periods.

The project was shot in uncompressed HD with the new Sony Cinealta F-950 4:4:4 camera system and directed by Francesco Carrozzini.

Luna Llena Management: New York styling, hair, makeup agents

Project M: New York graphic design

Creating a new logo was the first step for Project M in giving Springer Publishing Company  a ‘facelift’. Derived from the founder’s last name (‘Springer’ is German and it means ‘jumper’), Project M created a new eye-catching icon that is contemporary and friendly, therefore making the company look more personal while reflecting their vision for the future.

Founded in 1950 by Bernhard Springer, SP established themselves as a leader in nursing and medical books, without ever giving any thought to Corporate Identity. After their acquisition by Mannheim Holding, LLC, management recognized the need to update the company's image and establish a presence on the Web.

The design of the web site (www.springerpub.com) is totally database-driven, making it extremely easy for the staff of SP to update and maintain their complete library of books and every element.

STEP Inside Design: New York magazines

STEP inside design has kicked off its "2006 Best of Web Design" competition. The Grand Prize winner will receive a one-year subscription of multimedia resolution images to Jupiterimages Unlimited (a $2,500 value), providing unlimited access to a collection of over 330,000 images. All other winners will be interviewed and prominently featured in STEP's Sept/Oct 2006 issue.

STEP inside design is "a professional design magazine that explores the impact of design on all facets of our lives; how we work, learn, move, communicate, and play."

The current issue features the winners of their annual "Design 100" contest, plus design critic and writer, Nancy Bernard, assesses the 2006 design trends--what colors, typefaces, and styles are in this year.

The Foundry: New York lofts and houses

The 19th century foundry has been recently restored to its original architectural and industrial character to be rented for film/photos shoots as well as for special events and parties.

The location has exposed brick walls and archways, a 2,000 square foot main floor, 1,200 square foot wrap-around mezzanine and 40-foot skylight ceiling. There is a full caterer's kitchen.

Recent events and shoots include Kanye West's album release party, sponsored by Hennessy and Moet, and a Sex and the City / HBO restaurant set.

The Foundry's adjoining location, Du Val Enterprises, has a 3,500 square foot landscaped roof terrace with sweeping views of the 59th Street Bridge and the Manhattan skyline plus a 4,000 square foot furnished loft. Clients have included Sopranos, Food Network and American Express.

Naima Restaurant: New York restaurants

Newly-opened Naima Restaurant has already attracted good reviews from Zagat and Citysearch:

“A new eatery on a hot nightlife street, this West Chelsea Southern Italian offers hearty, midpriced fare matched with regional wines; expect plenty of late-night action (it’s open till 2am on weekends) and some celeb sitings, given it's next door to-Bungalow-8 setting”

Zagat 2006

“The food is simple yet bursting with wonderful flavors without being pretentious or over priced! The service is good, the atmosphere is great for both romantic couples or small or large groups. This is by far one of the best restaurants I’ve been to in a while in NY!”

Citysearch 2006