GERMANY ISSUE 212 Apr 2010

Hamburg Messe and Congress GmbH engaged Christoph Siegert to visualise a central city location for the Hamburg Fair. His modern tilt-shift image concept completely re-envisages the orientation of the city's districts.

The Public Relations unit commented on Christoph's work: “The city centre location of the Hamburg fairground is unique in comparison to other fairground locations. The goal was to present the attractiveness of  Hamburg and its surrounding areas and to make it clear that it is worth coming to Hamburg, not just to the fair but also to visit the city. Christoph Siegert represents this concept through his modern photographic conception.“

Christoph also recently realized a campaign for Hella and Bernd Beitz, from Beitz Kommunikation, commented this on his work:

"The transformation of Hella's "water dress" motif was just as attractive as it was complex. Although the presentation of the form would be impossible without post production; the most difficult part of the work was accomplished by the photographer. Again, Christoph Siegert proved to be the right choice of photographer."