CARS & LANDSCAPE PHOTOGRAPHY Jan 2007

Recent location shoots by Anton Watts include:

• Costa Rica for OneLife.
• Australia for BMW.
• Tokyo for Nissan.
• London for VW via DDB.
• Rio de Janeiro for Land Rover.
• Studio shoots for Jaguar and Lexus.
• The US for Infiniti.
• France for Bentley.
• Studio and location shoots for Mazda in the UK.
• India for Top Gear.
• France for Range Rover Sport. 

Also see Anton's website for new Mappin & Webb fashion shots.

Anton is represented by Catherine Collins.

Belfast-born Carl Lyttle spends more than half his year travelling the globe shooting major automotive campaigns and projects, in addition to other major advertising commissions.

He also shoots a large amount of personal work which he feels is 'essential for any photographer to maintain their passion and be fresh when commissioned on new projects'.

Carl has recently shot in Cape Town, Dubai, California, Nevada, Arizona, Wales, Paris and London on various campaigns for the likes of Nissan, Chevrolet, Landrover, Barclays and Ebay, among others.

Chris Myhill has worked with most of the major car manufactures over the past 18 years and considers himself 'lucky to have travelled to amazing places and worked with some very talented people to produce some fantastic campaigns and brochures'.

He says he enjoys the challenge and organisation of a location shoot just as much as creating a lighting style in the studio.

Chris has followed the industry's recent transition to digital technology, taking advantage of the new possibilities for creative image-making and he is now exploring CGI together with his retoucher.

Conrad Piepenburg's pictures are simple and direct. His work has been described as 'a dialogue between speed, movement, beauty and aesthetics'.

As an advertising photographer, he has worked for most major software and car companies with travel all over the world for internationally-renowned travel magazines.

He has won prizes including:

• 2003 London International Advertising Awards
• 2003 International Automotive Advertising Awards
• 2004 Photo District News Photo Annual
• 2005 Photo District News Photo Annual 

CGI technology has brought Conrad's work a new dimension and he says that he 'is testing the frontiers' of the new technology. Can you tell which are the Computer Generated Images?

Douglas Fisher shoots cars both 'virtually' and photographically. Using the latest 3D rendering technology, he can produce complete CGI shoots both on location and in the virtual studio.

By doing all this in-house, he maintains complete control over the creative process. This integrates seamlessly with his photographic work and can extend into creating complex digital sets and props that would otherwise be too expensive to make.

His speciality is bringing a vision to life with his unique style and says he can create whatever his clients can imagine.

Clients Renault, VW, Land Rover, Shell and Honda have all recently benefited from his photographic and digital production skills.

Garry Owens has 18 years' experience of shooting landscapes and cars on location.

He says the right landscape and lighting create a greater sense of emotion, feeling and mood, which improve a car's appeal and marketability. Recent automotive clients include Nissan, Ford Europe and Mercedes Benz.

His personal projects last year include a trip to Queensland Australia on a stock road train, as part of an ongoing personal project, and a CGI project in LA.

Garry has recently changed agents in the US and is now represented by Tim Mitchell 
- (781) 631-5235.

George Kavanagh says that 99% of all his work is location-based, 'especially conceptual location work - including putting cars into surreal settings'.

His work with clients, including HSBC, Audi and Emaar Estates, has taken him to locations throughout Europe, the Far East, Asia, New Zealand and the US.

George says his aim is always to give the Art Directors and his clients ideas that inspire them to come up with something fresh and different.

Californian photographer John DK is based in Barcelona and over the past 7 years has worked on projects for clients such as Mercedes, Ford, Honda, Peugeot, Citroën, Nissan, Toyota and Seat in Europe and North America.

He is known for taking a hands-on approach to the photographic process - from going on location scouting and casting to overseeing the retouching.

'Photographing cars is really about two important dynamics; first, it's critical to represent the shapes, volumes and aspects of the car as best as possible. Secondly, it's about communicating emotion, feeling or a concept through location and props or talent and lighting', says John describing his image-making philosophy.

Recent projects by Lorentz Gullachsen include:

• Skoda for Archibald Ingall Stretton - shot in Wales, the Malverns, Warwickshire and Birmingham, over four days in November. The shoot required three days of sun and a final day of rain. Lorentz says, 'Lack of rain on the final damp day meant we needed a little help from a fire truck'.
• Shooting Land Rover for PHWT.
• Shooting Subaru for Focus, Tokyo.
• Recent location shoots include South Africa, USA, France, Italy, Wales and England.

Hamburg-based Manu Agah specialises in car, people and landscape photography.

He started in the early 90s as a people photographer for several international magazine and advertising clients, soon moving into car and landscape work. He says that he likes to combine all categories in one picture.

His mission is 'to find the best locations in the world and use them in my work', a mission that has led to recent work for Jung von Matt and BMW in Spain, MKK and VW in Miami and McCann Erickson and Opel in Berlin.

Manu is represented internationally by Corbis/reps.

Mario Toscani and his team have been operating from Amsterdam since 1987, working with a range of international clients.

Being 'determined to make the best possible shot every single time', he has travelled widely for some of the most spectacular scenery in the world. The studio includes in-house postproduction.

Clients include Seat, BMW, Rover, Land Rover, MG, Mercedes, Iveco, Hyundai, Toyota and VW.

Mario is now moving into filming - as D.O.P.

Morgan Silk specialises in landscape and location work. His atmospheric and often haunting style is well regarded in the creative world, and his 'Zoo' series picked up a Gold at the AOP awards.

He recently returned from LA where he was shooting a Land Rover campaign for RKCR Y&R London, his third commission for the car company. Other recent commissions include Marie Curie Cancer Care.

He is represented by Vue in the UK.

Over the last few months, Nigel Harniman has been working on CGI and conventional photographic imagery. Last summer saw him shooting in Spain: Hilux ads for Toyota followed by lifestyle images with the Jaguar XKR. 

Then off to New York for a photography and CGI project for Ford US. This is a two image campaign for the nationwide launch of the new 'Edge' model in the USA.

He has also worked on a set of studio and location launch images for the new Jaguar C-XF, revealed at the Detroit Motor Show in January 2007 and a combined CGI/photographic project for Volvo Sweden, for a European print campaign for Spring 2007 launching the new XC70.

Amsterdam-based specialist automobile and landscape photographer Oscar van de Beek travels extensively for international clients.

He finds inspiration through the work of the old 'Dutch Masters', but his work is highly contemporary with an emphasis on composition and lighting. He describes himself as 'an inventive problem solver, very flexible and easy to work with'

He is represented by Claudia Bitzer in Germany and Pinkorange in Spain.

Simon prefers shooting landscapes whenever possible because of the scope they offer him in composition and lighting.

He prefers to use large-format cameras as they offer improved quality and flexibility as well as enabling him to play with a particular landscape's perspective.

O2 have handed Simon masses of work through agency VCCP in the last few years, with his most recent project being completed late last year. He has since then shot a series of cityscapes for Transport for London through M&C Saatchi which help keep cyclists safe.

His own mode of transport, a beast of a motorbike, has taken him to pastures far and wide meaning lots of new shots to keep his agent happy...