Detroit: Bob Williams

Bob Williams has been shooting national advertising campaigns for his worldwide automotive clients for almost 30 years.

His creative eye brings together a unique graphic approach combined with his own lighting style that creates a specialised look and feel for his clients' products. These skill sets are well matched with his laid-back personality and sense of humour.

His studio is both a visual and a functional photographic retreat. It is yet another example of Bob’s passion for form and function.

Bob’s creative skill sets combined with an accountant’s attention to detail are used to consistently balance his clients' bottom lines with their creative top lines.

Clients include Buick, Cadillac, Chevrolet, Chrysler, Ford, Lincoln, Mazda and many others.

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