London: Rob White

Award-winning photographer Rob White is based in London, "the world’s food capital". After initially training as a chef, Rob retrained as a photographer and over the years has built up a very loyal and wide ranging list of clients who value his creativity, attention to detail and technical ability.

Rob is equally at home shooting to a very tight brief for design or advertising as he is finding a more creative solution for editorial work. He has managed to develop a distinctive photographic style and produces simple, classic, timeless images.

The past year has seen Rob transfer his studio knowledge to moving image, and he was lucky enough to get two short videos into the final voting at the Pink Lady Food Photography awards.

Away from the camera and the studio, Rob can usually be found in some sort of sporting pursuit, or else perfecting his baking skills in his new wood fired oven.

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