GLOBAL ADVERTISING PHOTOGRAPHY Feb 2014

Los Angeles: Hugh Kretschmer

Hugh Kretschmer is a Los Angeles native who grew up in a family of artists, discovering photography at age 13 under the guidance of his father, who was a photo-instrumentation engineer for McDonnell Douglas during the Mercury through Apollo missions. Recognised repeatedly throughout his 24-year career for his work's enduring (and endearing) use of metaphor and hand crafted, trick-the-eye elements, Hugh has achieved singular success as an editorial and advertising photographer who creates imagery that applies to both art and commerce. 

Partial client list includes Old Spice, Huggies, Toyota, Sony, Kohler, Harrah's, USPS, Marmite, Nature Valley, through agencies such as McCann London, Grey Advertising, Y&R New York, Wieden Kennedy, DLKW Lowe, Adam & Eve DDB.  Editorial clients include GQ, Vanity Fair, New York Times, Rolling Stone, Fortune, ESPN, Oprah, and Esquire Magazine.

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