White Rabbit recently participated in a series of "really cool" projects.
The company created old objects that were to rain-down over Mexico City in an ad for PS3. Many of the objects were 100% created in photo-realistic cg, including a large catapult. Advanced composite techniques were used for phantom plates.
For Sabritas' bicentennial commercial, White Rabbit used Autodesk Fliuds and Particles technology to simulate potato chips exploding like a firework to create a shower of chips.
An iPod look-alike commercial was created, using the same roto-painting technique, for Gamesa Emperador. See the video for more information.
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