Announcing Infiniti’s 'Luxury should be lived in' campaign by Anton Watts in collaboration with Crispin Porter Bogusky.

Four cars: Q50S, QX50, QX60, QX80.

Four unique campaign stories: Best Man, Entrepreneur, Family Time, Night Owls, each with supporting video.

216 final shots, 145 hours of footage, 8 final films,12 shoot days, 23 locations in NYC, Montauk and Los Angeles, 15 talent, 29 crew.

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Anton is represented in London by Catherine Collins. Follow Catherine on Instagram, Facebook, Twitter and LinkedIn.