barcelona Jan 2004

January 15. Bcn: 21º C, Sunshine - The New Year started warm, sunny & full of challenging projects.

"We finished exciting shootings for Danone, Kellogg's, Chupa Chups, Amena and BBVA, as well as a complex 3 day shooting for Henkel - one product, 4 brands, 4 country versions (France, Germany, Italy and Spain). After that, we were able to enjoy our holidays and now we have started again working on projects for Renfe and Mastercard.

Thinking of shooting in Spain? Keep us busy, we like it."

2004 started early for Setup Productions: A collaboration with InHouse Paris for Lane Crawford Retail Hong Kong saw our team again busy in the streets and hottest locations of Barcelona. Photographer was Ramon Escobosa, Styling: Macarena Nico, MakeUp by Juanvi (Servimatge).

While you read, we are in full swing with the campaign for German Baer Shoes and photographer René Schwerdtel from Germany.

Setup Creative: Setup is also proud to announce the launch of its creative department.
Along with a unique sense of service, Spanish clients can now book selected photographers and directors, make up artists and stylists with our booker Laura Gomez. We thank everyone for their outstanding help in getting our project on the way and those who were present at the opening party for being there.

Argentina: Vattenvall ads with photographer Steffen Jagenburg / Berlin, agency DDB Berlin, art director Michael Pfeiffer-Belli, producer on set Hans Dornseif, local production coordinator Paz Alonso, shot on location in and around Buenos Aires

Brasil: DEKA ads with photographer Frank Meyl / Hamburg, agency Kolle Rebbe Hamburg, art director Astrid Meier, producer on set Gabriele Poppelreuter, local coordinator Roberto Faissal, shot on location in Rio de Janeiro

Germany: E.ON yearly report with photographer Markus Altmann / Berlin, agency Lesmo Design, production manager Jochen Müller, shot on location in Berlin and Düsseldorf

Spain: E.ON yearly report with photographer Markus Altmann / Berlin, agency Lesmo Design, production manager Ruben Broto, shot on location in Alicante - OPEL Movano ads with photographer Dietrich Halemeyer, agency McCann Erickson BCA Frankfurt, creative director Christof Jörg, art director Han Nguyen, producer Gabriele Poppelreuter, shot on location in Barcelona and Mataro - T-Mobile ads with photographer Piet Truhlar / Berlin, agency Saatchi & Saatchi Frankfurt, art director Christian Thill, production manager Ruben Broto, shot on location in Barcelona

AUDI brochure with photographer Andreas von Salomon, agency Herrwerth und Partner / München, production manager Rafael Giminiez, shot on location around Tarifa and Jerez.

Insitu produced the worldwide campaign for Philip Morris, the product was L&M cigarettes.

This campaign was shot in different cities of the world, trying to pick up the feeling of each place. This time they took the best of Barcelona: Two Dj's created the best environment to shoot more than 20 models at different parts of the city.

Photographer: Kai Muy

We present the new International Unno campaign, shot by Dimitri Daniloff.

Rick Guest started the year shooting Dasani water campaign in Barcelona for Lowe London agency.

Art Buying News:
Alfonso Vidal Quadras has just shot the display image for Princesa (Sarah Lee), for DDB Barcelona.
He also shot the latest catalogue for Sistem Five with Con Comunicación.

Yoye has just shot the next Platino winter catalogue.

"Entijuana Luz Natural", a daylight studio located in the centric area of Sagrada Familia, presents its latest productions:

Photographer Jonathan Miller shot the spring/summer 04 campaign of Mistral.

The marketing team of the Set Iberica, S.A Group (Moulinex, Krups, Taurus, Ufesa) spent four days in the comfortable studio to plan the new image of its products.

Jordi Blancafort shot the spring/summer 04 Pulligan campaign, men and women.
The stylist was Agnes Bonet, the hair & make up was done by Gilberto Yánez.

Jordi also shot the campaign for Bio Point, hair products, from the Henry Colomer group. The model was Maria Sanjuán and Fernando Torrent did hair & make up.

Photographer Peggy Sirota shot Voice Stream's US advertisement campaign with Catherine Zeta Jones at StudioUno.

Giovanni Gastel, represented by Gianfranco Meza, shot Cortefiel's campaign at StudioUno. Production: Nodo Moda.

Novia D'Art's team was at StudioUno shooting their new advertisement by José Cicchi with the participation of Jorge de la Garza as make-up artist.

The American top model Amy Wesson landed in Spain, care of SS&M, to lend her image to Pronovias, becoming the viewpoint of the well-known photographer Alfonso Ohnur.

Another top, who recently visited our country, is the male model Evan Kidd, protagonist of campaigns such as Valentino, Burberry or Hugo Boss. He can be seen in the latest edition of Tendencias through Victor Moscardo's lens. The very same photographer is the author of images, also for Tendencias, of the Russian model Valeria Zuban (SS&M), who is settled in Barcelona.

We are all ready for the shows: models like Canise and Luka will be in town very soon, they didn't want to miss Barcelona Fashion Week, neither do we.

Donny, the head turning male model in the Valentino Intimate campaign, came to Barcelona to shoot the new Impetus catalogue.

Our young models: Belen, Laura Xicola & Antoinet appear in this month's You magazine fashion editorials.

Emily Wilson is in the current Pasarelas Internacionales as well as on the Inside [BCN] cover.

At the kids & people department, they are also very busy lately. Their latest jobs include clients such as: ColaCao, Dodot, Actimel, Petit Suisse, Divos, Lays, as well as Heineken & X-box.

Lara did the internal catalogue for Custo Barcelona.

Angel Andrés, after his great experience overseas, is going to stay with us in Europe for around 3 months.

We are proud to represent Tori, our arising New Face.

A selection of our latest jobs:

Miquel Arnal shot the fashion catalogue for Genfins on a Land Rover Convertible, built in Birmingham in 1953.

For the spot of "Orange Mobile Phone" we had to transform a Peugeot 406 into a Police Car. This Police Car was the result of a study of different Police Cars around Europe. It was full equipped with Megafon, lights, sirens, radio, (we listened to the local Police), and a partition wall to isolate prisoners.

For a Video Clip with a Belgian singer, a Mustang, built in 1971, was needed, with a 5000 cc motor, painted and personalized. It was a car from the scrap yard and had to be totally rebuilt. The spot were taken in Barcelona, with the singer and our precision driver Jordi Milian driving.