Explore the best of UK's commercial creativity in our latest Showcase UK.

Welcome to our latest edition of Showcase United Kingdom, which features the exceptional talent and services within the British commercial creative industry. This issue highlights the work of renowned photographers, directors, photographers' agents, and full service production companies.

In this edition, we feature the collaboration between renowned whisky maker The Macallan and the McCartney sisters, Mary & Stella; the new G80 and G90 Black by Genesis Motors (the BTS video is worth watching), a high-impact campaign for the Department of Transport, and more.

Our featured editorial, captured by photographer Gareth Iwan Jones, spotlights Pete Doherty and Carl Barât from the legendary British band The Libertines. The photos were taken in a cozy hotel room—head over to Gareth's Instagram for more, including some surprising behind-the-scenes shots. Discover more outstanding creatives in our extensive UK Directory and past issues of Showcase United Kingdom.

Check out our recommended events in London and Glasgow:

Street Level Photoworks in Glasgow presents REBELS & RENEGADES, a two-part exhibition featuring the outstanding work of Sheila Rock and Jill Furmanovsky, two pioneering women photographers who captured the zeitgeist of punk and the post-punk unfolding in music and style.

The V&A Museum hosts Fragile Beauty: Photographs from the Sir Elton John and David Furnish Collection, an unparalleled selection of the world's leading photographers.

AS WE RISE: PHOTOGRAPHY FROM THE BLACK ATLANTIC is an exciting exhibition of photographs from African Diasporic culture. Organised by Aperture and curated by Elliott Ramsey, the exhibition showcases work by Black artists from Canada, United States, Great Britain, The Caribbean, and the African Continent. At Saatchi Gallery in London.

Sigourney Whitesel Studio is celebrated for transforming food and beverage brands into captivating visual narratives through vibrant colors, imaginative concepts, and a sophisticated yet playful approach.

With an impressive portfolio that includes campaigns for Kellogg’s x Bubble T, AU Vodka, Halo Top and Melitta Coffee, Sigourney Whitesel Studio possesses a deep understanding of what it takes to make food and drink brands unforgettable.

Their expertise encompasses striking creative photography, engaging stop-motion animations, dynamic videos, and stunning food photography, all meticulously crafted to exceed client expectations.

Clients choose Sigourney Whitesel Studio for its commitment to delivering exceptional results, skillfully blending unique elements that ensure every product shines and each brand story stands out.

This Spotlight from Stephen Conroy is a game of two halves with shoots that took him out of the studio.

Colourful fun for Tyson’s 'More To Love' campaign showcasing their breaded chicken products in social dining settings.

Then some quirky atmospheric retro cocktails for the launch of new alcohol brand Wolfschmidt Kummel.

For more examples check out Stephen’s website or get in touch to discuss a project.

Scott Grummett is a food photographer and director creating delicious advertising stills, films, TV commercials for brands across the world.

This Spotlight features campaigns for McDonald's, Old El Paso, Hellmann's, Fever Tree and Baileys with imagery shot in the UK, Germany, Istanbul and Serbia. The work often takes on multiple crops and markets and means managing various outputs in mad production matrix, whilst always keeping tasty food at its core.

Scott creates thirst quenching drinks and hunger inducing food content that is designed to make your brain itch and your stomach rumble.

London-based photographer Andy Grimshaw specialises in food, drink, and still life photography. He operates out of his central London studio, which includes a fully equipped kitchen and client work area.

Andy collaborates with a team of experienced freelance home economists, assistants, prop stylists, and retouchers, enabling him to assemble a specialised team to meet all your photoshoot requirements. For projects based in the US, Andy's North American producer can assist in coordinating a team.

In his recent work, Andy has collaborated with renowned brands on various projects. He has shot advertising campaigns for Dove and Doritos. Additionally, Andy has contributed to the rebranding for companies such as Danone, Marks & Spencer, Broderick’s, Innocent and THIS, as well continuing work with Delicious Magazine.

For project inquiries, please contact Andy on +44 207 267 7600.

"I’ve been fortunate to have had an extremely busy year and am proud to have worked on some wonderful projects. Amidst balancing client work, an exhibition, and dad life, I found time to produce a few personal projects. Tanqueray was one of them—a celebration of beauty and liquid in wonderful slow motion; not much more fun than that!

Here, you’ll find the final Tanqueray videos, as well as commercial work for Penhaligons. I had the privilege of creating mixed media campaigns for the launch of two new products: The Dandy and Potions perfumes.

You can see more of my work on Instagram."

Clients include: Nespresso, Swarovski, Made.com, Penhaligons, Gallo, Hardys, Stones, Apothic, Kumala, Ealing Gin, Smirnoff, Captain Morgan, Red Bull, Mackays, John Lewis, and many more.

To get in touch, you can contact Max's agent, At Rare - Skye Trayler.

Based in London, Max is available for commissions in the UK and abroad. You can reach him on +44 (0)7868 732 989.

Colin Campbell is a London-based photographer and director specialising in food and drink.

The end of summer was super busy, shooting massive Christmas campaigns for Sainsbury’s and Domino's and some great new OOH campaigns for Thorntons and Holland and Barrett.

Recent directing projects have included TVC’s for Domino's, Lidl and Co-Op.

Colin works from his own fantastic studio on the canal in Haggerston, working alongside amazing food stylists, stylists and assistants.

See more here and follow on Instagram. Colin is represented by Gill Turner, give her a follow on Instagram.

Packshot Factory, est in 1986 is a high-end photography and film production studio specialising in product and tabletop photography & film production. Conveniently located in Central London, Covent Garden, Packshot Factory’s purpose-built premises feature photography and film sets, including two fully equipped kitchens that provide an ideal environment for food and drinks shoots.

Packshot's crew works with food stylists, chefs, mixologists, and SFX specialists. They are equipped with Hasselblad and RED camera systems, and the studio facilities offer easy street-level access for unloading directly onto the sets. With flexible production spaces, an infinity cove, client areas, and high-quality kitchen setups, they cater to productions of all scales.

Packshot Factory is a trusted partner for numerous food and drink brands, known for delivering high-quality, professional results across various formats, including TV commercials and online campaigns. Our experienced team has been an integral part of our setup for many years.

"We’re friendly, knowledgeable, and deeply committed, putting our hearts into every project, large or small."

James Pearson-Howes is a London-based photographer and director known for his evocative work in fashion and portraiture, with a distinctive focus on youth culture and streetwear.

His work captures the raw energy and individuality of his subjects, often delving into the intersection of fashion, music, and culture. Whether through editorial shoots or personal projects, Pearson-Howes is adept at translating personality and emotion into vivid visual narratives. His approach emphasises authenticity, often using natural light and spontaneous moments to highlight honest expressions.

Pearson-Howes has cultivated a portfolio that reflects his passion for contemporary style and youth-driven subcultures, making him a sought-after creative in the worlds of both photography and film direction.

JJ Studios, established in 1987, boasts nine dynamic daylight studios spanning 25,000 sq ft in Shoreditch, London. Situated at the heart of creative endeavors, it offers a comprehensive hub for diverse projects.

Housed within two historic edifices in East London, JJ Studios showcases a varied array of studio and event spaces. Each space is meticulously modernised with opulent interior designs and outfitted with top-tier amenities, ensuring versatility to meet all production demands.

From a daylight/blackout cyclorama studio to a chic penthouse loft, the studios cater to diverse aesthetic preferences. Their dedicated services, including in-house set build and production assistance, coupled with cutting-edge lighting facilities, guarantee unparalleled support.

Catering to esteemed clientele from Vogue to the BBC, and hosting events for Meta and TikTok, JJ Studios remains a trailblazer in London's creative landscape. Thy eagerly welcome inquiries from productions of any scale.

Explore the studios' brand-new website for comprehensive details on site specifications, studio offerings, rates, and more. Contact the team today to elevate your creative vision.