LONDON ISSUE 741 Feb 2019

Kai Bastard London photographers

Kai Bastard looks at the playful interlude between reality and surrealism. Bringing together individual elements that tell a richer visual story. his work explores blending traditional creative direction with the digital space to create interactive and emotionally engaging experiences.

Renowned for his 360° approach to ideation, Kai produces integrated frameworks which allow an idea to be amplified and adapted according to the platform it will be displayed on and the human engagement it will encounter.

Over the past decade, Kai has helped brands and agencies create award-winning campaigns through engineering photographic, CGI and interactive elements seamlessly, and has been recognised as one of Lürzer's Archive's '200 Best Digital Artists'.

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