FX Group

fashion production & locations

Jun 2026

FX Group

Hawaii, USA

Client: Anthropologie , Photographer: Adam Franzino

Client: Alo , Photographer: Adam Franzino

Client: Nike , Photographer: Theo McInnes

Client: Aritzia , Photographer: Deo Suveera & Pamelia Dimitrov

Client: Timberland , Photographer: Chris Glickman

Athleta

Athleta

Athleta - Yoga

Athleta - Surf

Madewell

Jessie Reyez

Nike - Camp Vomero

Donald Glover

Karol G

FX Group Hawaii is a full-service photo and video production company based in Hawaii, providing production support across Oahu, Maui, Lanai, Kauai, and the Big Island. Specialising in fashion, lifestyle, activewear, travel, and commercial productions, FX Group offers location scouting and permitting, crew sourcing, equipment rentals, transportation, accommodations, casting support, catering, and full-service production management.

"Our team has supported campaigns and content productions for leading global brands including Nike, Free People, Alo, Madewell, Timberland, Aritzia, Shopbop, Zara, Athleta, and many other fashion and lifestyle clients seeking authentic and exclusive Hawaiian locations and seamless local execution. From remote beaches and dramatic coastlines to luxury resorts and urban settings, we help productions navigate Hawaii efficiently while delivering exceptional creative results."

Whether producing still photography, motion campaigns, social content, or integrated commercial productions, FX Group provides experienced local expertise and end-to-end production solutions tailored to every project.