Ned Gibbs is a photographer and director specialising in food & drink. He creates bright, bold and graphic imagery for use across all platforms.

Ned's recent project, 'Inside Out', takes a different perspective on the classic 'drink pour' shot which takes us right inside the glass for a less familiar view on the subject.

Recently Ned has also been creating work for Waitrose as well as for a variety of brands from Small Beer to Heineken. The past year has seen Ned recognised by Hasselblad as one of only 10 finalists in their Hasselblad Masters competition.

With a range of specialist equipment calling his studio home, such as a slow motion camera, the infamous probe lens and a 1000w stadium floodlight, Ned has the agility and capability to produce top of the line work for budgets both big and small.

Check out Ned's website here and follow on Instagram.