Hoops Productions

photo production

May 2025

Hoops Productions

Cape Town

Client: Ellesse Tennis , Photographer: Mark Newton

Client: Ellesse Padel , Photographer: Mark Newton

Client: Hey Harper , Photographer: Alex Kibble

Client: Blacks , Photographer: Justin Badenhorst

Client: OEX , Photographer: Justin Badenhorst

Client: Go Outdoors: SKI , Photographer: Camilla Rutherford

Client: Various – Ellesse UK, Hey Harper, Phillips, Beechfield Brands, Signia Hearing, Finnistere, GO Outdoors, Twenty Four Seven Jeans, Nautica, FatFace, Farah, Avirex, , D.O.P.: Various

Client: Various – Ellesse UK, Hey Harper, Phillips, Beechfield Brands, Signia Hearing, Finnistere, GO Outdoors, Twenty Four Seven Jeans, Nautica, FatFace, Farah, Avirex, , D.O.P.: Various

Client: Ellesse UK; Tennis , D.O.P.: Tom Poxon

Client: Ellesse UK; Padel , D.O.P.: Tom Poxon

Client: GO Outdoors; Ski , D.O.P.: Adam Walker

Client: Blacks , D.O.P.: George Finney

Client: OEX , D.O.P.: George Finney

Hoops Productions is a Cape Town-based stills and film production company, offering full-service support to international clients shooting in South Africa and beyond.

Known for its dynamic, hands-on approach, Hoops specialises in fashion, lifestyle, and commercial campaigns, providing expert production, casting, locations, and a trusted local crew.

Recent work includes a bold winter shoot for Go Outdoors — produced by Hoops in both Cape Town and New Zealand to showcase their latest ski wear — a sleek campaign for Ellesse’s tennis range, and a sun-drenched coastal production for Hey Harper, the jewellery and swimwear brand.

With a focus on seamless delivery and creative collaboration, Hoops brings global campaigns to life with precision and style.

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