Lubo Sergeev is an advertising photographer recognised for his distinctive conceptual approach to commercial image production. A renowned digital artist with 30 years of experience in photography, CGI, and high-end image post-production, he has been featured in Lürzer’s Archive ‘200 Best Digital Artists Worldwide’ for 16 consecutive years.

As the head of a dynamic and versatile production company, Lubo plays a leading role in solving both creative and technical challenges. His combination of innovative thinking and technical expertise makes him a highly adaptable multitasker with a proven ability to deliver across disciplines.

His long list of clients includes Coca-Cola, McDonald’s, Mercedes, Sony, Philips, P&G, Rotana, and DiDi.

Lubo works internationally.