Michael Matsil
Michael Matsil
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Spotlight Magazine
Michael Matsil
New Mexico
“As a photographer who considers ‘place’ and ‘context’ as principal motivators of their work, landscapes of an ‘industrial’ nature are a challenge and a delight for me to step up to. My approach favours views of ‘the built landscape in transition.’
As with all of my photography, the interpretive process begins by gathering within the camera frame the specific nature of colour, materiality and atmosphere. That process in turn transposes the often ‘busy’ nature of industry into an uncluttered scene that communicates the more intangible aspects of the industrial and corporate worlds. My industrial clients appreciate the photographs as not just mere description, but rather an extension of their corporate image, brand and mission.
That’s what I offer my industrial and corporate clients: honesty, clarity and meaning.”
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Spotlight Magazine
Michael Matsil
New Mexico
"For over 25 years, I have been a commercial photographer who is concerned with where I am. The 'where' in life interests me profoundly. Place is a reflection of our common humanity. We shape it and in turn it shapes our thoughts, outlook and motivation.
In my world, the photography of Place encompasses all photography. My interpretive process begins by gathering within the camera frame the specific nature of color, materiality and atmosphere. It culminates in an uncluttered scene that communicates a sense of clarity around the nature of person, place and context. It's 'truth made visible'.
That's what I offer my clients: honesty, clarity and meaning."