London: AIR-CGI / Harniman

Harniman recently travelled to Dallas to shoot press ads for Hyundai Motor Company Korea and the launch of its new Grandeur. The images are being promoted by endorsement using the Harniman signature.

Volvo Sweden commissioned a set of four images of the C30 model produced using CGI vehicles in urban backgrounds that are due for release mid 2011.

Other current projects with Harniman’s CGI studio AIR-CGI include an Esso 48-sheet campaign for DDB London showing a complex 100% CGI engine render in a high-key CG studio environment, a Subaru CGI animation sequence for TV across the Nordic countries showing a CGI car travelling across a mountainous snowscape, and a CGI/photographic project for Mercedes-Benz UK press ads 2011.

Recent awards include the Campaign Photo Awards 2010 and Association of Photographers Awards 2010 for a Mars Ice Cream press ad utilising location photography and CGI.

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