GLOBAL ADVERTISING PHOTOGRAPHY Feb 2013

With a career spanning 20 years, Ralph Richter is one of Germany's top advertising photographers. He has a special fondness for car photography and the art of photographing architecture and has pursued commercial photography projects worldwide.

Recently, he shot Mercedes SLS images for Polarweiss, sponsor of the 2012 and 2013 GT Masters in Dusseldorf. He also shot the new Renault Clio in Paris and the FIAT 500s. One of his latest architecture projects is the Kaffepartner headquarters building in Osnabrueck.

In collaboration with Dupont paints and coatings, Ralph's creative ideas led to a totally new approach to colours and paints, as featured in his 'RedwaterFilm'.

Ralph covers all post production and CGI work in-house. With the photographer's eyes on every step, the work is quick and just that little bit more perfect!

Clients include agencies worldwide, car manufacturers and a great number of architects who love and admire Ralph's interpretation of their products through his photography.