Taipei-born, Hawaiian-raised Howard Huang's unique mix of a sharp creative vision and veteran technical prowess has catapulted him to become one of commercial photography's fastest-rising stars. His photographs create a fantasy land that moves seamlessly from the visually dramatic to the subtly enhanced. His models emerge as warm and sexy, with a touch of glamour and lingering drama. If nothing else, Howard's world is a visually arresting one: one look and you're mesmerised.
"I am always thinking of a narrative behind the shoot, because I prefer creating images with a powerful emotional impact. It has to be something that makes you feel a sensation: whether it's sexy or surprising, or even a disgusted feeling. But no matter what, it has to attract the eye instantaneously."
Huang's client work ranges from campaigns for Nintendo, Verizon and Panasonic to Times Square billboards for fashion brands like Southpole Clothing and Lot29. His dramatic, high-concept images have graced the books of iconic American authors and also appear in Vogue, The New York Times, Cosmopolitan, Interview, ID, Paper and Vibe.
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