Rich Maciver
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About
Born in the Highlands of Scotland I moved to London in the summer of 2012 after mastering in Visual Communication at Gray’s School of Art in Aberdeen.
I began picking up my first paid gigs whilst studying at uni ranging from filming and editing educational and instructional videos (it was as exciting as it sounds) to driving the length and breadth of the UK and beyond shooting BMX riders.
Initially assisting in London, I learnt from the best and went from a small town highlander to travelling the world working for some truly exceptionally talented photographers.
Thankfully, shooting worldwide, the passport still collects stamps, the days are always unique and the work is always extremely gratifying. In my commissions and clients I’m proud to include some great brands including Nike, Gymshark, Puma, Adidas and Reebok and some fantastic publications including Cyclist, Shortlist and Soccerbible.
A passion for sports, combined with a drive to beautifully light the talent in their most authentic moments is what takes priority in my work. Whether that’s commercial shoots in studio & on location or reportage with an editorial eye.
Rich Maciver: Latest magazines
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spotlight magazine Feb 2021 sport & fitness photography & motion
London: Rich Maciver
Rich has been kept busy lately by working hard on a recent personal project - Pain Caves - centred around indoor cycling, documenting how cyclists continue to push their limits at home.
He also recently shot the campaign imagery to launch new fitness platform GrindHouse. Founded by five former Barry’s Bootcamp trainers, GrindHouse has hit the market with a bang with Rich’s beautifully lit striking imagery taking centre stage.
Rich specialises in active lifestyles both in studio and on location and recent clients include Puma, Gymshark, Grindhouse and Skinsmiths.
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spotlight magazine Oct 2020 sport & fitness photography
London: Rich Maciver
Rich is an award-winning sports photographer specialising in active lifestyles.
Growing up in the BMX scene documenting friends and then pros, Rich uses that experience of working reactively in the fast paced environment of commercial and advertising photography. It’s also become a huge skill when a cool and level head is needed - when you can document someone doing 50mph down a mountain on a bicycle or flipping through the air, then everything else is relatively slow paced.
Previous clients include Shortlist, Soccerbible and Cyclist Magazine, Nike, Puma, Reebok, Alpha Tauri, Chantelle Paris and Gymshark.
Rich’s work is vibrant and flowing. Showing athletes not only at their peak and not only in beautiful light, but also loving what they do.
more magazines
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