Camilla Rutherford
- Phone: +64 211 350 981
- Email: Y2FtaWxsYUBjYW1pbGxhcnV0aGVyZm9yZC5jby5ueg==
- Website: camillarutherford.co.nz
Camilla Rutherford
ANZ, Air New Zealand, Tourism New Zealand, The North Face, Mons Royale and Icebreaker are among the clients who have trusted Camilla’s instinct for emotionally resonant visual storytelling.
Originally trained in film, Camilla graduated with honours in Production Design for film and theatre from Central Saint Martins in London before moving into stills photography. Over the past 15 years she has built a body of work spanning both stills and motion, bringing a cinematic sensibility and strong narrative perspective to everything she creates.
At the heart of Camilla’s work is human connection. Her imagery feels intimate, authentic and emotionally grounded, drawing viewers into carefully observed moments that feel both real and cinematic. Whether shooting lifestyle, travel, family or outdoor campaigns, she has a natural ability to create atmosphere while capturing genuine emotion and interaction.
Known for her calm, collaborative approach on set, Camilla works quickly and intuitively, creating an environment where people feel relaxed and comfortable in front of the camera.
As a mother of two boys, she has a particular affinity for working with children and families, embracing the spontaneity, honesty and unpredictability they bring to a shoot. It is this sense of authenticity that gives her work its warmth, humanity and emotional impact.