Brands hire Iona Macleod for still life and product imagery that feels elevated, modern, and genuinely engaging.

Combining a strong creative eye with meticulous attention to lighting, colour, and composition, Iona creates commercial photography that not only showcases products beautifully but also strengthens brand identity across campaigns, e-commerce, social media, and print.

Iona approaches every project with creativity, precision, and a clear understanding of what makes visual content connect with audiences, alongside a genuine care for the people behind each production.

Iona cares deeply about creating a collaborative, positive environment where everyone involved can do their best work and enjoy the process to the maximum!

thomas van schaik is a highly skilled studio photographer with a studio in the centre of Amsterdam. He specialises in capturing captivating still life, product, design, and occasional food photography. With a meticulous and human touch, he ensures that each product he photographs shines brilliantly.

His impressive portfolio includes collaborations with renowned clients such as Stox Energy Socks, Philips, JBL, VIVO, DelushFragrances, and numerous prestigious magazines. Additionally, his personal projects have gained recognition in the photography community, earning him accolades in the Dutch photographers awards.

Although his foundation lies in studio photography, thomas regularly works on location, bringing the same thoughtful aesthetic and attention to detail into a wide variety of environments and productions, further diversifying his creative range.

Daniel Ehrenworth is a commercial photographer and director based in Toronto and New York. He is known worldwide for his expressive use of colour, his innovative and cross-genre portfolio, and his love of quirk and challenge.

His commercial clients include Canada Goose, Ford, Google, Hilton, Hyundai, Kia, Maynard’s, McDonald's, Pfizer, Sick Kids Hospital, Tim Hortons, and Trojan, to name a few.

He has received numerous awards for his commercial work from the ADCC, American Photo, Applied Arts, Communication Arts, the D&AD, The One Show, Luerzer’s Archive, and the National Magazine Awards.

Daniel also is a gallery artist, dad, ex-food blogger, Muppet fan and jube jube aficionado.

He is represented by Tugboat in the USA and by Impossible Studios in Canada. For more information, follow Daniel’s work on Instagram and connect on Linkedin.

Rowan Butler is a London-based still life photographer, originally from Australia. He specialises in creating bold, meticulously composed imagery that elevates everyday objects into works of art.

His work is rooted in a deep understanding of light, texture, and composition. Whether he is shooting luxury products, cosmetics, or editorial pieces, he aims to craft images that not only capture attention but also communicate the essence of a brand. Every project he takes on is approached with a balance of creativity and technical expertise, ensuring each image is both visually striking and perfectly refined.

From his studio in London, he collaborates with brands, agencies, and creatives to produce compelling visual content that stands out in today’s competitive market. Be it a single product shot or a full-scale campaign, his focus remains on delivering exceptional quality and impactful imagery tailored to each client’s unique vision.

David Butler is a Boston-based commercial photographer specialising in beverage, product and still life imagery.

With a meticulous eye for light, composition, and detail, David creates compelling visuals that help brands tell their stories and drive consumer engagement. His work spans a diverse range of industries, from food and beverage to consumer goods, delivering polished, high-impact imagery tailored to each client's unique vision.

Known for his collaborative approach and technical precision, David brings both creative artistry and commercial sensibility to every shoot. His Boston studio serves clients locally and internationally, producing photography that stands out in today's visually competitive marketplace.

Through his bold, graphic style, Hugo brings fun and energy to his still life sets. And who says still lifes need to stand still? Albeit in a single image, stop motion or video, Hugo will always find a way to make things more dynamic.

Hugo’s approach to still life goes beyond creating beautiful images. It starts with building the story behind every shot: what happened just before, what’s about to happen next, who’s involved, and when it all takes place. By piecing together these elements, he creates strong, engaging imagery, every single time.

Having worked with a wide range of brands across FMCG, food & drink, and cosmetics, including BOOM, KEANTO, Leen Bakker, Yusaki, and many more, Hugo is comfortable collaborating with diverse teams to make his still life work come to life.

CMP Studio is a St. Louis–based commercial photography studio founded by photographer Chris Malacarne and producer/stylist Shaney Malacarne. Together, they have built a creative studio recognised for refined imagery, thoughtful production, and a collaborative, approachable experience.

Specialising in food, beverage, product, lifestyle, and editorial photography, CMP creates imagery for brands seeking work with both personality and purpose. Chris brings a distinctive blend of crafted lighting, considered composition, and technical expertise, while Shaney’s meticulous eye for styling and production ensures every detail is seamlessly executed. Their complementary strengths come together to create compelling visual narratives that communicate brand identity with clarity, authenticity, and lasting impact

Known for delivering elevated, high-end visuals without the high-maintenance attitude, CMP Studio combines professionalism, creativity, and genuine enthusiasm throughout every stage of the process, making even the most ambitious productions feel effortless.

Established in 1990, REGGLISS Production is a commercial film and photo production company with offices on the French Riviera and in Paris.

Inspired by the natural light, the outdoors of the South of France, and a surfing spirit, REGGLISS  was born from the maritime and alpine landscapes.

Today, the company is a pivotal and key support in the film and photo industry, operating along the Mediterranean shores of France, Corsica, Italy, and throughout the Alps.

REGGLISS provides tailor-made productions, producing advertising campaigns, commercials, advertorials, e-commerce content, and all types of visual content. Their expertise ensures flawless production and translation of your creative brief, always delivered with enthusiasm.

The finest of French commercial creativity, for your eyes only, in the new edition of Showcase France.

Welcome to the latest edition of Showcase France, featuring exceptional talent and services from across the French commercial creative industry. This issue highlights top production companies, location scouts and fixers, photographers, hair and make up artists, and post production and CGI studios.

With its wealth of locations and talent, from established names to up and coming creatives, Paris continues to thrive as an international creative hub. But cities such as Lyon, Toulouse and Nice prove that France offers far more than its chic capital. Celebrities like Keanu Reeves, brands like Roland Mouret, and magazines like Elle all feature in this new issue of Showcase.

Our featured editorial was shot by Kapturing for ICON Magazine with model Lindsey Wixson in Paris, with production management by JPPS Creative Productions. You can explore more outstanding creatives in our France Directory and in past issues of Showcase France.

Don’t miss our recommended events:

An icon of contemporary photography, Nan Goldin is presented as a filmmaker at the Grand Palais, in the first French retrospective devoted to her videos and slideshows, which she describes as “films made up of stills”.

Created in 2004, La Gacilly Photo Festival has become Europe’s largest open air photography festival, transforming the Breton village into a free public gallery each summer.

FixersInParis is a Paris-based production partner specialiSing in fixer services, local production, and creative support for international shoots across France and Belgium.

Founded by Elie and Zacharie Petit, the team operates as the international division of Prod Is Prod, a decade-old production company with Emmy Award-winning credits. With over 300 projects delivered for nearly 100 clients—including Adidas, BBC, Disney+, Google, and NBC—FixersInParis has built a reputation for operational precision and creative agility.

Their services span the full production chain: location scouting, permit acquisition, crew sourcing, production management, and cultural mediation. Whether on a high-end advertising campaign, a broadcast documentary, or a feature film, the team brings deep local expertise and fluent communication with international crews.

In 2024, FixersInParis supported coverage of the Paris Olympics for major networks, reinforcing its position as a go-to partner for large-scale international productions in France.