new york Jan 2011

Picture Farm is a New York-based film, video and stills production company that provides the world’s advertisers and agencies with commercials, digital media, music videos, brand identities, print campaigns and experiential content.

Working as filmmakers and producers in the advertising, fashion and independent film industries since 2003, the company constantly develops its expertise and know-how in response to the market and to developing production and post production technologies. Picture Farm offers savvy and conscientious directors and producers to clients, consulting before the fact on how best to use the budget to achieve maximum results.

Picture Farm regularly delivers projects all over the world, with a longstanding and successful network of production partnerships. Its aim is to go beyond the client’s expectations while insisting that the experience should be enjoyable and inspiring.

ESW Productions began 2010 by realising that the world does not live according to reason, but according to fashion! The company worked with a range of great photographers making their way and their mark on the advertising world, who all do it in true style.

ESW took off for some great adventures around the world with amazing and brilliant location photographers who captured life for everyone to see. Through its travels, the company has been lucky to meet great local production teams and crews that it looks forward to working with again in 2011.

Visit the website for more information.

Recent work from George Productions:

• Harpers Bazaar Russia - Featuring Coco Rocha, an amazing model "who knew instinctively what to do with the clothes and how to show them to their best advantage; such an imaginative girl and a dream shoot."
• UBS Bank - This project was cast at the last minute, working within a very tight multi-country shoot schedule. "We were initially given a couple of weeks to prepare, which was quickly snatched away meaning we were left with a couple of days to prep, cast, clear and shoot the talent for the New York section of the ad. It all came out nicely though!" See the UBS video casting story here.
• The 80th anniversary of The Hollywood Reporter "was one of those last minute jobs given to me to produce at the 11th hour. To have all that talent, along with the personalities that go with it I thought would be a real challange, but they could not have been a nicer, more interesting and fun bunch".

Visit the website for more information.

Mission has launched a new website and Mary Pratt invites Production Paradise readers to take a look.

Recently completed projects couldn’t be more diverse: For Rolex, Fadil Berisha portrayed the divine Renée Fleming, while tech scouting took place in an undisclosed location for a range of secret new Mercedes products. Joanne Dugan created a beautifully complex environmental still life for Cetaphil, and Walter Chin snapped a quintessential New York Christmas shopping story with Sonîa Bogner for Bogner.

Mission has experience in a wide range of productions:

• Big Budget Jobs
• Guerilla Style Shoots
• Local Shoots
• Multi-territory Travel Jobs
• Last Minute Productions
• Long Range Planning Projects
• Aerial Photography
• Advertising
• Cars
• Celebrities
• Editorials

Offering photo and video production, digital services and studio services for top fashion brands and e-commerce clients, Splashlight is the ideal creative production partner.

Its team understands why imagery drives revenue, specialising in the strategic planning that is seen as the catalyst for creating effective visual media. Splashlight's firm grasp of the industry’s leading trends has allowed it to create comprehensive retail solutions for top fashion brands including Macy’s, Bloomingdale’s, Ann Taylor, Nordstrom and Calvin Klein Underwear.

"Think of us as your visual content solutions experts. Ideas, realized."

Barrington Production Group provides services geared to casting, production, brand marketing, celebrity endorsements, consulting and contract negotiations within the fashion and beauty industries. Services include art buying, crews, equipment, studio and location scouting, set design, travel, hotels, and much more. The company also offers post production for any size of project.

Barrington primarily specialises in the Miami, New York and Caribbean markets. Visit the website for more information.

John Hutchinson is a native New Yorker, based in Manhattan. His 20 years of location scouting and managing has taken him to 50 countries and 45 states. His obsession for finding the right location, combined with his good eye and ability to “get” the needs of his clients, has led to him working with many of the world’s finest photographers and directors.

John has scouted by helicopter in Jamaica, by cyclo in Vietnam, by jeep in Wyoming, by Trabant in Havana and by snowmobile in the Yukon. He is as comfortable scouting the canyons of Manhattan as those of southern Utah or Jordan’s Petra.

Shoots scouted by John include: Rolex in Costa Rica, Levi's in Thailand, Microsoft in New Orleans, Intel in Shanghai and Death Valley, Price Waterhouse in Jakarta, IBM in Singapore, Senegal, Australia and Canada, and Budweiser in Beijing.

Photographers John has scouted for include: Albert Watson, Mert & Marcus, Ellen von Unwerth, Karl Lagerfeld, Nadav Kander, Mark Seliger, Philip-Lorca Dicorcia, Patrick Demarchelier, Craig McDean, Juergen Teller and Mary Ellen Mark.

John can be reached at 212 777 2538. Visit his website for more information and scouting galleries.

Born and raised in New York City, Alexander Hankoff's work reflects the unabashed, high energy and sophisticated environment he calls home.

As a graduate of both the International Center of Photography and New York Film Academy, Alexander's unique vision is captured in both photography and motion pictures. The young artist's work has caught the eye of progressive clients such as Apple, Scion, MasterCard, Johnson & Johnson and The Gap, as well as many international fashion and beauty magazines.

Always looking to expand his vision into new and exciting mediums, Alexander is taking his work into the third dimension with a number of 3D projects slated for release in Spring 2011.

Henry Hargreaves is a young Brooklyn-based photographer specialising in still life. He shoots fun, memorable, colourful and provocative images.

Visit his website for more information.

Director and photographer Stewart Cohen is known for his boundless energy in capturing the spirit of the people he directs. A recent client commented, “His good humour is evidenced in the work and helps create a great atmosphere on set.”

Shooting both stills and motion gives Stewart the ability to maintain continuity in his clients’ message. His skill set is now being utilised in interesting ways in the emerging world of interactive technology.

Visit his website to see more of the story. Stewart is represented by Bernstein & Andriulli - (212) 682-1490.
 

Stefan Jeremiah's background as a photographer is varied, having worked for many different photographic agencies and publications either as a photographer or within the organisation itself, including Getty Images, WireImage and Magnum Photos.

Since moving to New York City in 2009, Stefan has developed his portraiture style while continuing to work on more traditional disciplines of reportage and documentary.

Published globally, his skill set continues to evolve and he remains at the forefront of digital photography.

Stefan is represented by Bear Witness Pictures - 646 642 2341.

Entitled 'New York, New World, New Home', an exhibition of Stefan's work will be on display in the Back Room exhibition space at South 4th Bar & Cafe during March.