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It is the final Spotlight of the year, so we are ending on a high. This Spotlight Advertising edition brings you Trident x Stranger Things, Capturing Moments with Samsung, Asahi Beer in Tokyo, Cannes winner Tecate Light, and plenty more.
Alex Waber
Canada
Anatol Gottfried
Germany - Spain - South Africa
Andreas Smetana
Australia
Cameron Karsten
Pacific Northwest
Chip Henderson
North Carolina
Chris Howlett Photography
London
Cosimo Salvati
Mexico
Daniel Ehrenworth
Toronto - New York
Darien Robertson
Tokyo - Shanghai - Kingston
Ed Cunicelli
Philadelphia - NYC - Washington DC
Euan Anderson
Glasgow
Finn O'Hara
Canada
Horton-Stephens Photographers Agents
London
Jeremy Shaw
Australia
Joe Scarnici
California
Leyther Orozco
Colombia
Lubo Sergeev
Bulgaria
Nick Hall
Seattle - London
Noel Hendrickson
Canada
Paul Miller
Colorado
Rich Pearce
United Kingdom
Tom Joy
London
"A successful photo shoot is built on relationships. It comes from communication, trust and team work."
Presented here are photo shoots from three clients that Alex has been working with for years. Four years, working with No Reception Club photographing campaigns, e-com and press releases. Six years working with Tuft and Paw, and working with their founder for several years before that on other projects.
And ten years working with the team at Arcteryx, starting as a retoucher before moving in to campaign, e-commerce, and various special projects.
"The best part is that these collaborations also become great friendships."
Anatol's Coca‑Cola and Samsung campaigns return with previously unseen imagery that reveals the architecture behind the ease. These expanded galleries show how decisions compound.
His lens captures essence by weaving narratives that resonate with the audience. His approach is rooted in understanding the human experience, making his images feel both personal and relatable—creating connection between product and consumer.
His work feels immediate and real, yet everyday moments are elevated to celebrations. This powerful storytelling has a profound impact on how people perceive and interact with what they see.
Anatol's ability to distill core identity into compelling visuals is a testament to his skill. His work not only reflects consumer behavior but also subtly influences it, making it a valuable asset for clients seeking to forge deeper connections. The work moves because it was never trying to impress.
Andreas Smetana is a photographer, director and the co-founder Australian production company Flint.
He thrives on variety and this openness to change has shaped his whole approach and sits at the heart of his work, along with a strong sense of craft and memorable, considered imagery. Calm and confident, but always energised on set, Andreas moves easily between stills and motion.
He’s highly technical when it matters, yet always focused on creating work that feels smart, human and grounded in real light. He works closely with clients, keeps the process clear, and makes the whole experience genuinely enjoyable.
"There's a spark of creativity that flows through each and every one of us. But you have to tap into it. You have to seek it. It's like a drug, a surge of something that can't be stopped. But it is good. It is great. It is the life force that makes all things.
As if you're a horse running down a track, nothing else matters the vision in front of you. It is the rush of the wind and the syncopation of those surrounding you; the hooves pounding the earth, the flex of muscles, and the need to keep going. That's when you tap into your best work as a creative. That's when projects and campaigns come alive with your fellow co-conspirators. Together we can build something great when we are all aligned within ourselves."
Cameron is represented by The Gren Group.
Bringing out the best in talent—through the right light, perfect locations, and a relaxed frame of mind during long shoot days—is a hallmark of Chip Henderson’s approach to lifestyle photography for resorts and travel destinations.
Raising seven children on a 40-acre property has taught him patience and equipped him to navigate the wide range of personalities and on-location challenges that come with the job.
Recent projects for Invited Clubs, North Carolina Tourism, and the Crystal Coast Tourism have all offered the chance to capture talent in exactly the right light.
London-based photographer Chris Howlett is renowned for his striking still life and product-focused imagery—a style that forms the foundation of our larger advertising campaigns, many of which have been featured in global marketing initiatives.
"Working closely with expert stylists, retouchers, and production teams, we create bespoke, high-quality visuals used across a wide variety of media. While product and still life photography remain at the heart of what we do, our experience spans a wide range of sectors. From producing dynamic drone video content for golf clubs to crafting compelling fashion imagery, we bring the same attention to detail and creative vision to every project.
Our work includes on-location shoots for global brands such as Scholl, as well as lifestyle-focused campaigns and tailored content for emerging jewellery startups—helping new brands stand out with unique, polished visuals from day one.
This Spotlight showcases just a fraction of our lifestyle, product, and advertising photography. We offer a comprehensive range of still and motion-image services, collaborating directly with clients or within larger production teams to shape campaigns that align perfectly with their goals.
If you're looking to elevate your brand with compelling product, lifestyle, or advertising imagery, get in touch—we’d love to help bring your next project to life."
Cosimo Salvati is an Italian photographer based in Mexico City, specialising in advertising, still life, lifestyle and portrait work for global brands.
His recent campaigns include Tecate Light “Gulf of Mexico”, recognised with multiple awards at the Cannes Lions Festival, as well as commissions for Costa Coffee, Palacio de Hierro, American Eagle, Oysho, AXA México and Scotiabank.
Cosimo’s practice blends cinematic lighting, strong art direction and a refined sense of storytelling, creating imagery that feels both contemporary and emotionally resonant.
He also brings a versatile approach to editorial portraiture, recently photographing acclaimed film director Arturo Ripstein for GQ.
From controlled studio still lifes to dynamic on-location lifestyle narratives, Cosimo delivers visually striking, brand-driven imagery with a distinct signature and meticulous attention to detail.
Daniel Ehrenworth is a commercial photographer and director based in Toronto and New York. He is known worldwide for his expressive use of colour, his innovative and cross-genre portfolio, and his love of quirk and challenge.
His commercial clients include Canada Goose, Ford, Google, Hilton, Hyundai, Kia, Maynard’s, McDonald's, Pfizer, Sick Kids Hospital, Tim Hortons, and Trojan to name a few.
He has received numerous awards for his commercial work from the ADCC, American Photo, Applied Arts, Communication Arts, the D&AD, The One Show, Lürzer’s Archive, and the National Magazine Awards.
Daniel also is a gallery artist, dad, ex-food blogger, Muppet fan, and jube jube aficionado.
He is represented by Tugboat in the USA and by Impossible Studios in Canada.
For more information, follow Daniel’s work on Instagram and connect on Linkedin.
With a background as rich as his imagery, Darien Robertson brings a unique perspective to commercial work. His Jamaican heritage and upbringing in a family of artists inform a visually literate and energetic style, perfect for brands looking to tell their story.
He blends the authenticity of photojournalism with the strategic demands of advertising, creating visuals for clients like WestJet and Lonely Planet that are not only visually rich but also deeply resonant. Darien's process is about capturing the feeling behind his clients' intentions, and displaying them for the world to see.
As he develops new editorial and personal projects, he continues to push his creative boundaries, ensuring he brings a fresh eye to every collaboration.
"Photography is a visual storytelling medium, so learning about subjects —who they are, what’s important to them, their surroundings is an important part of my practice. I believe that photographing someone is a way of communicating with them and about them.
I am relatable, responsive, and accessible, but also relentless in my pursuit of the right shot. I produce images that are rich, creative, complex and genuine and I’m always focused on my clients’ goals.
I would welcome an opportunity to work with you."
Glasgow-based photographer Euan Anderson specialises in advertising and commercial photography, working with agencies, brands and businesses across the UK. His work spans food & drink, corporate, lifestyle and broader commercial campaigns, bringing a calm, collaborative approach and an eye for strong, honest imagery.
He works with a trusted network of assistants, stylists and retouchers, allowing him to assemble the right team for each brief. With regular projects in London and Edinburgh, he’s well set up to support commissions wherever they take him.
Recent work includes campaigns and content for clients including Dentons, PureGym, TikTok, Arran Whisky, The Larder Collective, and Lagg Distillery, alongside a wide range of other creative projects for producers, organisations and commercial clients.
Finn O’Hara is a Canadian and British photographer and director based in Toronto, working internationally across sports and advertising. He is frequently commissioned to both shoot stills and direct the motion component of the campaigns he leads, bringing visual continuity and a unified creative approach to every project.
Known for his clean, cinematic style, Finn brings energy, precision, and a collaborative mindset to sets of all sizes. Recent projects include photographing the players of the Toronto Maple Leafs for TSN’s broadcast titles and creating new portrait work for the Hockey Hall of Fame.
His commercial clients include Adidas, Nike, Bell, Converse, and Coca-Cola, and his work has been recognised by the International Photography Awards, Communication Arts, American Photography, and the Cannes Lions. Finn’s practice spans high performance sports campaigns, character driven portrait work, and integrated motion-led advertising projects.
"Celebrity Traitors, Einstein, Asahi, Uber Eats, The Guardian… and new photographers welcomed to the family. It has been a very busy time at Horton-Stephens, London's leading photographers' agents. They’re thrilled to present much loved life-styler Kerry Harrison and wonderful food specialist, Luke J Albert.
They’ve produced well over 10,000 shoots and safe to say, have seen it all. Offering a full end-to-end production service, they love being brought into projects at the earliest possible stage so that they can advise feasibility, budgets and creative evolution.
From lean, stripped-back stills shoots to full-scale TVCs. Last-minute locations and challenging timescales. Solutions to something that feels impossible. The wonders of AI. They provide it all.
They’re just as comfortable leading a production as they are working alongside client teams. When it comes to shooting stills alongside a TVC, it’s something they truly excel at. It’s a very particular skillset where they understand how to support the wider production, sharing sometimes limited resources to get superb results.
Jeremy Shaw is a Sydney-based photographer and director known for crafting emotionally resonant, cinematic imagery rooted in authenticity and connection. The past few months have seen him behind the camera on a string of major national campaigns, including two new Toyota spots, one highlighting safety and the other celebrating their End of Year Sale.
He recently directed a vibrant Woolworths ad for Mangos, while also creating standout automotive work for Great Wall. Expanding his commercial storytelling range, Jeremy brought his natural eye for movement and human energy to recent shoots for AMEX Velocity and Great Southern Bank.
With the warm weather back in Australia Jeremy has continued working on his 'Endless Summer' project that he has been shooting the past decade.
Joe Scarnici is a California-based photographer and director with a focus on sports, lifestyle and active portraits. His work blends movement, personality and a strong sense of place, giving brands imagery that feels lively, contemporary and rooted in real moments.
He collaborates with athletes, actors and global clients who value his cinematic approach and his eye for natural connection. Whether he is shooting an intense training sequence or a relaxed coastal scene, Joe brings a mix of precision and ease that translates well across advertising, editorial and digital campaigns.
Working from Los Angeles and travelling often, he takes on projects worldwide.
Leyther Orozco is a Colombian photographer known for his cinematic aesthetic and technical mastery in product, food and drink photography.
With over a decade of experience and several features in Archive — including a ranking as the Top 4 Photographer Worldwide — Leyther combines precision, drama and meticulous attention to detail, making him a go to choice for visually striking campaigns.
He is currently leading the creative direction at Black Thunder Studio, where he produces powerful, carefully lit imagery designed for brands seeking to take their visual storytelling to the next level.
Lubo Sergeev is an advertising photographer recognised for his distinctive conceptual approach to commercial image production. A renowned digital artist with 30 years of experience in photography, CGI, and high-end image post-production, he has been featured in Lürzer’s Archive ‘200 Best Digital Artists Worldwide’ for 16 consecutive years.
As the head of a dynamic and versatile production company, Lubo plays a leading role in solving both creative and technical challenges. His combination of innovative thinking and technical expertise makes him a highly adaptable multitasker with a proven ability to deliver across disciplines.
His long list of clients includes Coca-Cola, McDonald’s, Mercedes, Sony, Philips, P&G, Rotana, and DiDi.
Lubo works internationally.
Nick Hall is a Brit now living on an island near Seattle and Chicago along with his wife and their eight children. He is regularly awarded for his cinematic global advertising campaigns and world renowned for his deeply moving human-nature documentary projects.
Originally a wildlife scientist and biodiversity conservationist, Nick blends his passion for the natural world with the specific needs of global brands and Fortune 500 advertising clients including American Airlines, Barclays Bank, BMW, Four Seasons, Intel, Nespresso, and Uber.
Nick is as comfortable roughing it with hunter gatherers in Tanzania as he is directing huge global advertising campaigns. Known throughout the industry as a gentle and immersive photographer, Nick brings an inclusive and thoughtful energy to all his projects allowing him to capture deeply emotional performances and iconic visuals that celebrate our connections to one another and the world all around us.
Vancouver based Noel Hendrickson brings a direct, human approach to lifestyle campaigns on four continents.
Brands such as New York Life, Pfizer, Bank of America, WestJet, Sandoz, and Seattle Children’s Hospital rely on his casting choices, controlled light, and precise composition to ground each story.
Representation in Vancouver, New York, and Toronto gives him ready access to global productions, while onset he works in step with motion crews to keep schedules tight and the brand voice consistent.
Recent shoots for Visa, HP, Delta, United Healthcare, Activia, and Nexgard underline his record of delivering cohesive imagery for multinational rollouts.
Paul Miller is a commercial lifestyle and portrait photographer and director known for cinematic storytelling grounded in authenticity and emotional clarity. His work reflects a refined command of light, color, and human connection. He crafts imagery that feels elevated, lived-in, and unmistakably real.
Driven by a genuine curiosity about people, Paul builds narratives that honor the nuance of everyday moments while aligning seamlessly with brand intent. On set, his calm, collaborative approach creates space for talent to be natural and for creative teams to execute with confidence.
Whether leading large-scale productions or capturing spontaneous moments in the field, Paul is a dependable partner who keeps the work honest, focused, and visually striking. His attention to detail, intuitive direction, and love for the process help agencies deliver campaigns with depth, warmth, and lasting impact.
2025 has been a busy year for Rich Pearce, fuelled by exciting projects for manufacturers such as Audi and Citroën, and for editorial outlets like Evo and Octane magazines.
Creating hard-hitting imagery in multiple countries, Rich is recognised for his ability to produce standout visuals in challenging conditions, whilst telling the story of each production. Blurring the line between commercial and documentary work, his style produces an authentic human connection to each project. Created with beautiful lighting and a strong use of composition, topped off with a vibrant colour palette, Rich’s images leave a lasting impression.
With 2026 shaping up to be an ever more exciting year, please get in touch soon to talk projects!
Tom Joy is best known for his engaging creative process that looks to champion the talent and brands he works with. Authenticity is a word thrown around a lot but his care to host, onboards and brings out the best from those he works with.
With ten plus years of experience, he has a sharp focus on scene setting from a wide perspective using composition and form to create his images. His direction hones into the details from there that add depth to the narrative he produces for viewers.
Always investing in his next portfolio project whether it be in the Spanish highlands, Austrian bobsled tracks or Yorkshire Dales, he brings his authentic and engaging touch to sports, lifestyle and tech brands like Adidas, Bloomberg, Danone, and Casio Gshock.