IDC is New Zealand’s leading collective of award-winning advertising photographers and directors, offering bespoke production solutions for global campaigns. With over 25 years of experience, IDC specializes in crafting powerful visual narratives across lifestyle, portrait, beauty, food, sport, and motion.

Based in Auckland and trusted by top agencies and brands, IDC brings together internationally recognized talent—including recipients of IPA, Lürzer’s Archive, Spotlight, and Epson NZ Photographer of the Year accolades—with production support tailored to each project’s unique needs.

From casting to post-production, IDC ensures seamless, high-quality execution with creative precision and a hands-on approach.

Discover why top creatives choose IDC for standout advertising imagery with global impact.