Ela Rüther is a professional food photographer with her own studio in Cologne. She photographs delicious food for magazines, publishers, and advertising clients in the food and catering industry. Ela works with a team of experienced food and prop stylists who ensure that the images look both professional and appetising, while remaining authentic.

Since last year, Ela has also been offering AI-generated images and hybrid photo shoots - with the same approach of yummy and authentic food images. As well as photos, she also creates short video clips. Ela is convinced that AI-based work and traditional photography are not mutually exclusive, but will coexist in the long term. At the moment, it is important to clearly indicate which images are AI-generated and which are not.

The photos featured in this Spotlight were captured for different clients as Rewe, Einfach Hausgemacht, and Nestlé. Ela’s clients appreciate her constructive and creative approach, which is why some have been working with her for years. These include Rewe, Eckes Edelbrände, Jacques’ Wein-Depot, Vorwerk, Wajos, Zwilling, Aldi, Rabenhorst, and Bonne Maman, as well as smaller companies and publishers.

Ela Rüther is a professional food photographer with her own studio in Cologne. She photographs delicious food for magazines, publishers, and advertising clients in the food and catering industry. Ela works with a team of experienced food and prop stylists who ensure that the images look both professional and appetising, while remaining authentic.

Ela’s clients appreciate her constructive and creative approach, which is why some have been working with her for years. These include Rewe, Eckes Edelbrände, Jacques’ Wein-Depot, Vorwerk, Wajos, Zwilling, Aldi, Rabenhorst and Bonne Maman, as well as smaller companies and publishers.

The photos featured in this Showcase were captured for a Cologne-based bakery that wanted to upgrade its social media presence and also needed images for its stores in Germany and around the world. The brief: photos with a modern, minimal style with bright colours, and products that look as mouth-watering as possible!