Brands hire Iona Macleod for still life and product imagery that feels elevated, modern, and genuinely engaging.

Combining a strong creative eye with meticulous attention to lighting, colour, and composition, Iona creates commercial photography that not only showcases products beautifully but also strengthens brand identity across campaigns, e-commerce, social media, and print.

Iona approaches every project with creativity, precision, and a clear understanding of what makes visual content connect with audiences, alongside a genuine care for the people behind each production.

Iona cares deeply about creating a collaborative, positive environment where everyone involved can do their best work and enjoy the process to the maximum!

"Food & drink have been photographed thousands of times, by thousands of people. How do you stand out? By combining the uniqueness of the food or the brand with an awareness of current aesthetic trends, a technical expert, a meticulous art director, and a positive creative who will actually listen to what you want. That person is me.

I approach shooting food & drink with a lightness that keeps the final imagery feeling fresh (...excuse the pun). Add a sprinkling of colour and style with a dash of humour, and you will have images that stand out from the crowd."

"Throw a brief into the creative world and you’ll hit a hundred photographers making the same declaration about bold, eye-catching work. It isn’t easy to stand out these days, which is why you need me (we're supposed to write these things in the third person but yes, it is me on the other side of this keyboard and yes, I want to connect with you directly. Enough of this corporate-A.I.-robot talk. We're all just humans!).

With that said, a shoot with me is never just about the final image. It’s really important to me that the whole experience feels collaborative, inspiring, and genuinely enjoyable. This energy is carried through from the shoot itself all the way to the final visual product.

I'm more than a product photographer. I'm an artist and art director with a sharp eye for colour, composition, and detail. My work is vibrant, intentional, and impossible to ignore. My style is as versatile as it is distinctive, shaping visuals that speak directly to your brand while always carrying my signature punch. This is how we will stand out from the crowd, and we'll do it together."