Romilly Lockyer shot this image in France for French client: Pourquoi pas vous? Art directed by Roger Keller, produced by Manuelle Hue, modeled by Hugo from London. Location was the Drakkar Cinema in Coutainville, with 70's decor and a friendly projectionist who kept everyone entertained. He shot it with a Hasselblad Xpan which creates a beautiful panoramic format and, according to Romilly, is a real joy to use.
Other work - including jobs for IBM via FrameWorks and BP via Grassroots - encouraged Romilly to shoot digitally, as deadlines were tight.
The Phase One back performed brilliantly, and Romilly says he loves the ability to get instant approval from the very first frame.
He has also pursued his personal project of shooting models underwater for an upcoming exhibition.
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