Client: Coca-Cola
Client: Salmoiraghi & Viganò
La Petite Magazine
Client: Salmoiraghi & Vigano
Client: The Coca-Cola Company
Client: Centrum Vitamins
Client: The Coca-Cola Company
Kids Photography Category Winner - Lucila Blumencweig
Personal Project - Spotlight Awards Winner - Kids Category
Siesta
Personal Work: Rio de Janeiro
Advertising Agency: BBDO Argentina
Personal work, Patagonia Roadtrip
Advertising Agency: Publicis Milano
Client: Coca-Cola
Client: Sony
Client: Coca-Cola
Client: Adidas
Client: Coca-cola
Client: Powerade
Advertising Agency: David the Agency
Advertising Agency: Grey
Advertising Agency: TBWA Buenos Aires
Advertising Agency: TBWA Buenos Aires
Advertising Agency: Liebre Amotinada
Advertising Agency: TBWA Buenos Aires
Client: Primera Huella
Agency: Tbwa Buenos Aires
Client: ATMA
Title: Paula Chavez
Client: La Tarde
Title: Martina Gusman
Spotlight awards
50 judges who could be your clients
50 ad expert judges
Over $30,000 worth of prizes UNTIL JULY 17th
$30,000 in prize value UNTIL JULY 17th
Lucila Blumencweig » magazines
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spotlight magazine May 2021 global advertising photography & motion
Buenos Aires: Lucila Blumencweig
Lucila is a well-known advertising and lifestyle photographer, currently based in Buenos Aires working worldwide. Her work is mostly recognised for her emotional use of light and actor direction.
She is always willing to jump into new experiences and projects.
She is represented in Italy by Nobile Agency in Italy, and by MyGosh in Switzerland.
For Latin America or US inquiries please get in touch.
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spotlight magazine Oct 2020 people & lifestyle photography
Buenos Aires - New York: Lucila Blumencweig
Lucila is a well known international photographer. Her work is ususally recognised for the honest lifestyle feeling, and its colour and lighting.
She has travelled all around, from the US to Europe and China, shooting campaigns for Coca-Cola, Alfaparf, Salmoriagu &Vigano, Nike among others.
Based in Buenos Aires, which is now open for shootings again, she's organising future jobs that were kept on hold during the lockdown.
"Happy to be back on set again, get in touch!"
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spotlight magazine Jul 2020 kids photography
Buenos Aires - New York: Lucila Blumencweig
Lucila is an Argentinian photographer based in Buenos Aires, working worlwide.
She usually moves between Milan, New York and Buenos Aires, and her recent works include campaigns for Coca-Cola, Salmoiraghi & Viganò, Yellow, Livean and Evian.
Her work has been recognised with many awards and she was the kids category winner at the Spotlight Awards 2019.
Lucila is represented in Italy by NobileAgency and in Switzerland by MyGOsh.
Please reach out for inquiries.
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spotlight magazine Jun 2020 global advertising photography + motion
Buenos Aires - New York: Lucila Blumencweig
In this Spotlight we see Lucila's latest work for Salmoiraghi & Vigano shot in Milano last November. A beautiful emotional campaign that reflects what we say with our eyes and the way we look at things and into each other.
The lockdown found her in the middle of a pre-production for a big campaign with Grey New York and Roof Studio that was already planned to be shot on remote in Buenos Aires, hoping to be back with this shooting mode now by mid May. She is also receiving some agency briefs to shoot some Covid-19 campaigns at home.
In the meantime, during the quarantine, Lucila has been asked to be a member of the judge panel for two upcoming photography contests and she has signed a new partnership in Brazil with Tankman Brasil and is teaming up with Mygosh.tv in Switzerland and Spain.
These are great times to have e-meetings and get to know new potencial clients, so feel free to reach out to her, to chat and think of new ideas for productions for the inmediate future.
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spotlight magazine Apr 2020 on humanity
Buenos Aires - New York: Lucila Blumencweig
"So here we are, all the world together in the middle of Covid-19, for sure we will end up learning something about it. About love, introspection within oneself, patience, life, death, suffering, health and our relationship with time and urgency. For me, these images tell a story about this, of hope and isolation.
The quarantine found us in the middle of an already remote shooting with Grey New York. We hope that within the next weeks here in Buenos Aires, we can be back on track working in that mode.
Until then - keep safe, and tell your loved ones how much you love them.
Feel free to reach out, we have time to just connect and know about each other's work or just say hi."
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showcase magazine Feb 2020 new york issue 785
Lucila Blumencweig advertising photographers
2019 was fun and exiting year for Lucila, in November she travelled to Italy to shoot a global campaign for Yellow by Alfaparf Group, still in post production.
She was also commissioned by MacCann China to shoot a Coca-Cola campaign for the upcoming Japan Olympics 2020, shot with Chinese athlete celebrities on location Beijing and Orlando.
Recognised by the Spotlights Awards jury, she was the winner of the Kids category with an image of a personal project shot last summer in Patagonia. Lucila specialises in lifestyle advertising photography, her images are known for her emotional use of light creating a filmic sense filled with emotion on each campaign.
At the moment she is about to launch the recent Salmoriagui & Vighano, a beautiful campaign shot in in Italy last September. Her clients include Coca-Cola, PWD, Sprite, YPF, Livean, Mercado Libre, Yellow, Luxxotica, Centrum Vitamins, Sony, Nike, Adidas, Santander, Citibank and Personal Mobile.
At the moment she is looking for a US agent to work with this upcoming year. To collaborate with Lucila please reach out to her by email.
"Always willing to jump on some new adventures all over the globe!"
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spotlight magazine Nov 2019 awards winners 2019
Buenos Aires - New York: Lucila Blumencweig
Title: Travel light
"This past summer, we went on a family holiday on a beautiful road trip all through Argentinian Patagonia, and as in my beginnings, I decided to have the camera on me at all times for a personal project on both my kids growing up.
In the picture, Simona, my oldest was 14 years old, and she is wearing her adolescence quite wildly, her mind concerned about many things. Fortunately, kids have this consciousness these days, like climate change, anxieties, veganism, and while I turned to her as we were talking, she looked at me so strongly and determined - plus the t-shirt she had on at that moment - and it was perfect. 'Delete the Drama'."
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spotlight magazine Oct 2019 kids photography
Buenos Aires - New York: Lucila Blumencweig
Lucila is super happy that one of the images from her Patagonia trip project has won the Kids category of this year's Spotlight Awards.
Working with children has always been fun for her, she can connect on a deep level with kids so they enjoy their time, whilst achieving an amazing result on each campaign.
Lucila has recently shot the latest Salmoriagui & Vighano campaign in Italy, where she captured some key visuals with children. She has also been working for Coca-Cola Olympics 2020, YPF, Livean and Mercado Libre.
At the moment she is looking forward to shooting a fashion editorial campaign for kids with cool brands that want to team up with her. To collaborate with Lucila please reach out to her.
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spotlight magazine Oct 2019 people & lifestyle photography
Buenos Aires - New York: Lucila Blumencweig
These past months have been very busy for Lucila Blumencweig, working in Italy with Quiqueg Agency for Salmoriagui & Vighano's latest campaign, now in post-production, and BBDO Argentina for YPF 'Siesta Summer' campaign.
She also shot a major global campaign for Coca-Cola for the upcoming Olympic Games 2020.
She is currently in pre-production for a big campaign for Mercado Libre and is thrilled to have won the Spotlight Awards in the Kids category, and to have been shortlisted in the Lifestyle category.
Email with enquiries and new project ideas.
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spotlight magazine Jul 2019 people & lifestyle photography
Buenos Aires - New York: Lucila Blumencweig
Lucila has been very busy in the last months. She recently shot a mayor global campaign for Coca-Cola Olimpics 2020 teaming up again with Visual Latina Agency.
Her recent work includes Evian, Coca-Cola, Puma, Mazola and Primera Huella. Centrum Vitamins has also trusted her for its latest global campaign with Leo Burnett Italia.
The big news is that she is now represented in Italy by the great Gabriela Nobile.
"Always looking for new adventures to shoot all over the globe... Get in touch!"
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spotlight magazine May 2019 kids photography
Buenos Aires - New York: Lucila Blumencweig
Lucila Blumencweig was born and raised in Buenos Aires. Her work is mostly known for its emotional use of light and the direction she gives her actors - Lucila is very involved in every aspect of a production.
Specialising in lifestyle, kids and adverising photography, her photoshoots are usually surrounded by music and good vibes, which is essential for any shoot - especially if there are kids on set!
Clients include Sony, Coca-Cola, Adidas, Citi Bank, Evian, Nike, Personal Mobile, Mazola and Santander Rio as well as agencies such as Publicis Milan, DDB Berlin, David The Agency, Grey Argentina, Walton Issacson, Leo Burnett IT and Ogilvy Colombia.
She is currently finishing post-production for a global campaign for Centrum Vitamins with Leo Burnett IT and two big productions for Coca-Cola shot in Malta with Publicis Milan and in Buenos Aires with Meredeka Agency.
Lucila is available to work worldwide and is happy to join new adventures. Email her to get in touch.
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spotlight magazine Mar 2019 global advertising photography
Buenos Aires - New York: Lucila Blumencweig
Lucila Blumencweig was born and raised in Buenos Aires. After working in the film industry as an art director and costume design, she turned her attention fully to photography.
Lucila founded her own studio in 2006 and produces all aspects of every campaign, working in the fashion and advertising industry ever since. Her work is mostly known for the detailed art and emotional use of light.
She has been awarded at the NY IPA awards several times and many campaigns have also been recognised at the Cannes Festival, Ojo de Iberoamerica, and Lapiz de Platino.
Clients include Sony, Coca-Cola, Adidas, Citi Bank, Powerade, Nike, Sprite, Honest Tea, Personal Mobile, Fox, Vitamin Water, Taragui, Fernet, Santander, Atma, Movistar, Rolling Stone, D&D, La Petite Mag, Siesta and Primera Huella, as well as agencies such as Publicis, DDB Berlin, Grey Argentina, TWBA Buenos Aires, McCann Peru and Ogilvy. She is currently finishing post-production for a large Coca-Cola project with Publicis IT, shot in Malta this past November.
Lucila is available to work worldwide and is happy to join new adventures. Email her to get in touch.
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spotlight magazine Mar 2019 international women photographers
Buenos Aires - New York: Lucila Blumencweig
Lucila Blumencweig was born and raised in Buenos Aires. Debuting in the film industry gave her a wide range of experience across different fields, most of all in the use of light as an emotional resource.
She is known for her great talent and art direction and has won several awards.
Lucila recently shot a major worldwide campaign for Centrum Vitamins with Leo Burnett Italy, and has been working on the pre-production of a global campaign for Coca-Cola.
Clients include Sony, Coca-Cola, Adidas, Centrum, Citi Bank, Powerade, Nike, Sprite, Honest Tea, Personal Mobile, Fox, Vitamin Water, Fernet, Santander, Atma, Movistar, Rolling Stone, D&D, La Petite Mag, Siesta and Primera Huella. Agencies include Publicis It, DDB Berlin, Leo Burnett Milano, Lapiz Chicago, Grey Argentina, David The Agency, BBDO Argentina, TBWA Buenos Aires, McCann Peru, Visual Latina, Ogilvy and Ogilvy Colombia.
Lucila works internationally, and is available worldwide. She is always willing to begin new projects, whether lifestyle, kids or fashion.
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showcase magazine Jan 2019 latin america & caribbean issue 734
Lucila Blumencweig people & lifestyle photographers
Lucila Blumencweig was born and raised in Buenos Aires. After working in the film industry as an art director and costume design, she turned her attention fully to photography.
Lucila founded her own studio in 2006 and produces all aspects of every campaign, working in the fashion and advertising industry ever since. Her work is mostly known for the detailed art and emotional use of light.
She has been awarded at the NY IPA awards several times and many campaigns have also been recognised at the Cannes Festival, Ojo de Iberoamerica, and Lapiz de Platino.
Clients include Sony, Adidas, Citi Bank, Nike, Fox, Santander, Movistar, Rolling Stone and Primera Huella, as well as agencies such as Publicis, DDB Berlin, Grey Argentina, TWBA Buenos Aires, McCann Peru and Ogilvy. She is currently finishing post-production for a large Coca-Cola project with Publicis IT, shot in Malta this past November.
Lucila is available to work worldwide and is happy to join new adventures. Email her to get in touch.
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showcase magazine Oct 2018 new york issue 718
Lucila Blumencweig people & lifestyle photographers
Lucila Blumencweig was born and raised in Buenos Aires. After working in the film industry as an art director and costume designer, she then turned to photography.
Beginning as a photojournalist, Lucila's work has been published in leading magazines including Rolling Stone, La Petite Mag Bacanal, D&D Deco and Cinemania. In 2006, she founded her own studio producing all aspects of her campaigns, and has since been working in the fashion and advertising industries. Her images are mostly known for their detail and emotional use of light.
Lucila has been awarded at the NY IPA awards several times, while many campaigns have been recognised at the Cannes Festival, Ojo de Iberoamerica and Lapiz de Platino.
Clients include Sony, Coca-Cola, Adidas, Citi Bank, Powerade, Nike, Sprite, Honest Tea, Personal Mobile, Fox, Vitamin Water, Taragui, Fernet, Santander, Atma, Movistar, Rolling Stone, D&D, La Petite Mag, Siesta, Primera Huella.
Lucila is available worldwide. In the US she is represented by HummelCreative.com.
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spotlight magazine Oct 2018 kids photography
Buenos Aires - New York: Lucila Blumencweig
It has been a wild year for Lucila Blumencweig, shooting in the US, Mexico, Colombia, Uruguay and Argentina.
For DDB Berlin and Sony, she shot the worldwide campaign for the launch of a new TV to coincide with the FIFA World Cup, as well as the Latam audio campaign. Other clients have included FOX TV, McDonald’s and Mamba.
Working with kids is always a thrill for Lucila, and sometimes her kids might be included in the cast as a 'fun fact'. At the moment, she is in post-production for a big Coca-Cola lifestyle campaign shot in Buenos Aires with Grey Argentina.
Lucila is available worldwide. In the US she is represented by HummelCreative.com.
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spotlight magazine Feb 2018 people & lifestyle photography
Buenos Aires: Lucila Blumencweig
Lucila Blumencweig has had a busy few months, including shooting the first ever lifestyle campaign on location in Atlanta for Honest Tea, the premium organic tea from The Coca-Cola Company.
She has been in Uruguay and Colombia shooting for Coke with Hello Agengy and Ogilvy Colombia, and also shot the latest Personal Mobile campaign with JWT.
Lucila is currently working on post-production for a Sony LatAm campaign shot at the beginning of February in Buenos Aires with agency DDB Berlin.
Lucila is available worldwide. In the US she is represented by hummelcreative.com.
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spotlight magazine Nov 2017 kids photography
Buenos Aires: Lucila Blumencweig
Lucila Blumencweig has been busy working on several lifestyle and studio projects. She recently shot two major Coca-Cola global campaigns as well as a number of brands from the same family including PWD, Dasani and Sprite.
She also just shot the SS18 campaign for Primera Huella for the 8th consecutive year - her eye and particular up-front way of approaching kids has now become part of the brand's identity.
Recent work includes a Siesta summer campaign and a new McDonald’s LATAM campaign launch with agency DPZT. Lucila is currently working in Atlanta with the Coca-Cola team in pre-production for an upcoming campaign.
Lucila is available worldwide. In the US she is represented by HummelCreative.com.
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showcase magazine Jul 2013 buenos aires issue 419
Blumencweig + Benitez advertising photographers
Recent work from Lucila Blumencweig and Daniela Benitez includes:
- Palmas del Pilar, TBWA Buenos Aires.
- Adidas, TBWA Buenos Aires.
- Tan Bionica, Rolling Stone Argentina.
- Illia Kuriaky & The Valderramas Bacanal.
- Kids editorial La Petite Magazine.
- DTV, Y&R Argentina.
- Primera Huella W/F13 campaign.
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showcase magazine Mar 2012 buenos aires issue 329
Blumencweig + Benitez advertising photographers
Blumencweig + Benitez has been working on several projects over the past few months. Recent work includes:
- La Vuelta, launch of a new brand from the Coca-Cola Company for Del Campo Nazca/Saatchi&Saatchi.
- Atma ’11 campaign, TBWA Buenos Aires.
- Sidra 'La Victoria', LADO-C.
- Publirevistas 'Living', LADO-C.
- Bago Lab for Fischer America.
- Personal work for TBWA Buenos Aires.
- Bols Neggo for Liebre Amotinada.
- Luxaflex, Hunter Douglas for TBWA Buenos Aires.
- Primera Huella S/S'12 campaign.
- Comissioned editorial portraits for Rolling Stone, Bacanal and La Petite Mag from the USA.
Lucila has also been exhibiting her personal work at Buenos Aires Photo 2011. Blumencweig + Benitez is currently in pre-production on a special image bank for Cruceros Costas that will be shot in Brazil, Uruguay and Argentina.
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showcase magazine Jun 2011 buenos aires issue 282
Blumencweig + Benitez advertising photographers
Recent work from Lucila Blumencweig and Daniela Benitez includes:
- Colormatrix for IQ Limited London.
- Medical travel assistance campaign for Medicus, TBWA Buenos Aires.
- Alto Palermo summer sale and Téléfonica for Young & Rubicam.
- YerbaUnion and Taragui for LADO-C.
- Bayer Redoxon for Walter Thomson.
- Hellmann’s for DDB Buenos Aires.
- Primera Huella F/W11 campaign.
- Cecilia Gadea remixed with personal work.
Lucila has also been invited to deliver a seminar on fashion photography for the Summer Stars course at Cedim University in Monterrey, Mexico. The pair are currently working on pre-production for the launch of a new Argentinean liquor.
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showcase magazine Dec 2010 buenos aires issue 251
Blumencweig + Benitez advertising photographers
Latest work from Lucila Blumencweig and Daniela Benitez includes:
- ATMA annual campaign and Mother's Day promo ad for TBWA Buenos Aires, with the 50’s as leit motiv.
- Telefonica image bank for RAPP Buenos Aires.
- PepsiCo launch of 80s retro snack Kesbun for BBDO Argentina.
- Tarjeta Naranja partnership launch with Visa for TBWA Buenos Aires.
- Editorials for D&D Deco Magazine and Brando, with Paula Chavez.
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showcase magazine Jun 2010 buenos aires issue 218
Blumencweig - Benitez advertising photographers
Lucila Blumencweig and Daniela Benitez' latest work includes soft and simple black & white portraits of people enjoying life for an annual Pepsi campaign with BBDO Argentina.
They also photographed a Taragui campaign for LADO-C Buenos Aires, entitled 'Tan rica como', and shot autumn/winter campaigns for Ambient Hair and kids brand La Tarde.
Recent editorials included D&D Deco Magazine and Rolling Stone, with celebrity portraits of actresses Maria Abadi and Martina Gusman who star in Pablo Trapero's latest film, 'Carancho', that competed for the title of 'Best Film' at the 2010 Cannes Film Festival.
The photographers are currently working on campaigns for Adidas with TBWA Argentina, Energizer for DDB Argentina, PDV for Mancha Productora, Telefonica, and a fashion campaign for 28 Sport.